深圳 [切换城市] 深圳招聘深圳市场/营销招聘深圳市场/营销/拓展专员招聘

市场部-数字营销专员 Digital Marketing Specialist

长安标致雪铁龙汽车有限公司

  • 公司规模:1000-5000人
  • 公司性质:合资(欧美)
  • 公司行业:汽车及零配件

职位信息

  • 发布日期:2013-09-05
  • 工作地点:上海
  • 招聘人数:若干
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场/营销/拓展专员  

职位描述

数字营销专员 Digital Marketing Specialist

职位描述/Position Description


  • To contribute to the Image and Awareness of DS thanks to an innovative and performing digital strategy including all the platform (web, SNS, Mobile…). The digital strategy should also support the sales thanks to a strong CRM activity and leads management.
  • 基于数字营销策略(包括各种平台如网络,SNS,手机…)加强DS品牌形象和知名度。数字营销策略应靠客户关系管理系统和领导力支持销售活动。

主要职位/Major Responsibilities:

  • Develop the digital strategy with advertising team and agency to promote DS Brand / Cars. 同广告团队和代理公司发展数字营销策略,加强DS品牌/车辆。
  • Participate to the briefing of agency on the annual plan and campaigns plans 参与给代理公司做年度计划和活动计划简报
  • Develop and implement the platforms ; Website / SNS / Digital (update / campaign / new product / activities) 发展和实施平台:网站/SNS/网络(更新/推广/新产品/活动)
  • Work with Digital agency to follow up activities and execution. 与数字营销公司跟进活动安排和实施
  • Follow up the leads thanks to digital platform and challenge the agencies to achieve DS target 根据数字营销平台跟进潜在客户,挑战代理公司达到DS目标
  • Coordinate with other department (PR / Product / Advertising) to optimise the digital platform 与其他部门(PR/产品/广告),优化网络平台
  • Follow up the CRM activities in cooperation with Promotion department for dealer activities. 与促销部门跟进经销商活动的CRM

任职条件/Qualifications:

· Chinese mother tongue – English bilingual CET 6 中文母语-英语6级水平

· University degree 大学学历

· Digital Marketing experience 数字营销

· Automotive experience if possible 汽车行业经验更好


公司介绍

长安标致雪铁龙汽车有限公司,由中国长安汽车集团股份有限公司与法国标致雪铁龙汽车股份有限公司共同组建,双方于2010年7月9日在中国和法国政府高层领导共同见证下在法国巴黎正式签署了组建合资企业的协议,注册资本为40亿人民币。
CAPSA jointly established by China Changan Automobile Group and PSA Peugeot Citroen, signed an agreement to form a joint venture company under the witness of the senior leadership of Chinese and French government in Paris July 9.2010, the registered capital is 4 billion yuan.
 
长安标致雪铁龙初期投资84亿元人民币,建设年产20万辆汽车和20万台发动机的生产能力。未来将根据市场需求逐步扩大产能和新建生产基地,目标是产销100万辆。
CAPSA initially invest 8.4 billion yuan to establish annual production capacity is 200,000 cars and 200,000 engines. CAPSA will increase production capacity and build new production base according to the market requirement, and the target production and sales capacity is 1 million cars.

长安标致雪铁龙集研发、制造、销售与售后于一体,产品包括商用车、乘用车和新能源汽车等,引进安全、环保和节能的世界一流的先进技术,做技术领先和创新领先的企业。
CAPSA’s business include R&D、manufacturing、sales and after-sales,and the products include commercial vehicles, passenger cars, new energy vehicles, etc. CAPSA import safe、environmentally friendly 、 energy efficient and world-class advanced technology,to become a automobile enterprise with advanced technology and innovation.

长安标致雪铁龙已形成较高水平的自主开发能力,研发中心主要集中于新能源汽车、发动机等产品的研发。
CAPSA formed a higher level self-development capacity, CAPSA invest and build a Research & Development center, focus on new energy vehicles, engines and other product development.
 
长安标致雪铁龙正式成立于2011年11月20日,合资公司的总部和工厂设在深圳龙华区观澜。我们热情期待有志之士加盟我们的事业,我们将为您的发展提供良好的工作环境和广阔的发展平台。
CAPSA preparatory group has kick-off in Nov. 2010, the headquarters and factory located in Guanlan Town, Longhua District, Shenzhen. We keenly welcome the ambitious to join in our company where a bright working environment and a broad development platform will be provided.

各位关注长安标致雪铁龙的朋友们:

长安标致雪铁龙欢迎各类人才应聘我司相关岗位,近来发现在广东一些城市有人冒充长安标致雪铁龙,并以招聘名义进行诈骗活动。我司未在深圳以外的任何地方设立办事处,也未在其他区域设立任何培训中心,请广大求职者提高警惕以防被骗。一旦发现不法行为,请立即向当地公安机关举报。


公司网站:www.ds.com.cn
公司地址:广东省深圳市龙华区观澜观光路1226号
邮政编码: 518110

联系方式

  • Email:vmed.gdt@ca-psa.com
  • 公司地址:地址:广东省深圳市龙华区观澜观光路1226号