营销企划经理(百货背景)
达曼国际咨询(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2020-12-11
- 工作地点:上海-静安区
- 招聘人数:1人
- 工作经验:8-9年经验
- 学历要求:本科
- 职位月薪:2-2.5万/月
- 职位类别:市场/营销/拓展经理 市场企划经理/主管
职位描述
1. 根据商超发展战略和门店经营规划,编制和管理营销活动的年度工作计划和预算;
2. 根据商超定位,制定推广策略,建立和维护鲜明的品牌形象,提升商超/门店知名度、增加客流量及销售额;
3. 制定商超推广计划并领导团队执行,统筹负责市场推广相关事务(公关及促销活动、媒体传播、美陈、促销广告资源管理等)的策划、执行和效果评估,定期提交报告;
4. 负责与集团、其他部门的沟通、协调、配合;
5. 主持项目推广部的日常工作,督促部门人员全面完成职责范围内的各项工作,控制部门内部费用支出,提高部门工作效率。
任职要求:
1. 大学本科及以上学历,市场营销等相关专业;
2. 6-10年大型中外合资商场、购物中心、或4A广告公司客户经理(服务百货)经验;
3. 掌握商场营销推广的技能,具备较强的创新能力、组织协调和沟通能力,能进行大型活动的策划和实施;
4. 较强的计划、预算管理能力,出色的文字表达能力;
5. 熟练使用office办公软件及办公自动化设备;
6. 良好的敬业精神,有强烈的责任心。
职能类别:市场/营销/拓展经理市场企划经理/主管
公司介绍
达曼国际集团是一家专注于零售品牌发展和执行的全球性公司。自1970年创立,现业务领域包括自有品牌发展、零售模式创新、体验式营销、门店智能化管理、零售业策略培训等五大板块, 为客户提供全方位零售方案战略,现已发展成为全球性的销售和市场营销咨询顾问公司。达曼国际集团目前在全球六大洲拥有120个分部,超过45,000名员工,与全球主要零售、批发、餐饮公司合作,为全世界超过6000家客户服务。
Daymon Worldwide is a solution provider that influences all aspects of Retail Brand Development from strategy to execution. Founded in 1970, Daymon delivers retail services include: Private Brand Development, Creative Services, Interactions Consumer Experience Marketing, SAS Retail Services In-Store and Strategic Advisory. Daymon has developed a unique, industry-leading approach to driving sales and profits for partners and clients. Today we have more than 45,000 highly-trained and passionate associates worldwide, with 120 offices on six continents, partnership with branded manufacturers, suppliers and retailers, and provide services to over 6,000 clients worldwide.
Daymon Worldwide is a solution provider that influences all aspects of Retail Brand Development from strategy to execution. Founded in 1970, Daymon delivers retail services include: Private Brand Development, Creative Services, Interactions Consumer Experience Marketing, SAS Retail Services In-Store and Strategic Advisory. Daymon has developed a unique, industry-leading approach to driving sales and profits for partners and clients. Today we have more than 45,000 highly-trained and passionate associates worldwide, with 120 offices on six continents, partnership with branded manufacturers, suppliers and retailers, and provide services to over 6,000 clients worldwide.
联系方式
- Email:JinnieHan@daymon.com
- 公司地址:地址:span大坪正街19号英利国际广场