深圳招聘

PR Specialist

Responsibilities

1. Support communications strategies for our clients by developing strategy for communication specific to Europe, the US and other markets.
2. Work with internal teams and clients to define PR campaign objectives, provide budget recommendation, set KPIs and build reports for ongoing evaluation and optimization
3. Elaborate media plans based on our clients’ objective and negotiate with media the purchase of the ad space.
4. Deliver concise, timely and informative reporting on press activities, coverage, opportunities and successes.
5. Provide post-mortem analysis and competitive analysis

Requirements

1. 3+ years of writing experience (journalism, marketing, advertising or public relations)
2. Bachelor&degree in journalism, marketing or related field.
3. Ability to multi-task between projects while maintaining a high level of quality and detail
4. Experience with consumer electronics is a plus.
5. Strong team player who enjoys working in an international environment.

Description

As a PR Specialist, you will work closely with our in-house team to provide a supporting arm in

the delivery of our client projects. The role is suited to one who is self-driven, trained and able of

constantly adapting to new environments.

About us

Fastlane helps China-based companies become global brands and achieve positive ROI

overseas. It was founded by marketers and technologists, who are experienced with expanding

Chinese brands into global markets. Our aim is to build an agile and competent team,

passionate and motivated to achieve results

WE ARE FASTLANE
     FASTLANE 成立于2018年1月，我们是致力于帮助中国企业出海的整合营销机构，通过提供精细且灵活的解决方案，借助丰富且精准的海外资源，帮助企业搭建或赋能海外消费品牌运作，加速品牌在国际市场的声量提升，并取得销售渠道的体量增长。

     作为富有国际视野与基因的团队，我们的团队成员来自多个国家，拥有12个消费品牌海外业务背景；我们深谙东西方文化交融与消费心理，清晰国内外品牌在各层面的认知边界，并探索出了销售导向的口碑建设方法论与工具。

     自2018年3月启动业务运作，已与移动通讯、消费数码、生活时尚及家居等多领域的行业头部企业建立了深度合作，项目业务额达1800万人民币。

       FASTLANE 的存在，并不以自身财务营收为***目的。我们在做的，是抓住中国智造转型的时间窗口，通过帮助企业加速价值产出，赋能中国创新，令世界更酷。

Company Description:

We help Chinese consumer brands go global.

Fastlane is a full-service management consulting company that assists China-based enterprises with brand development, business infrastructure, and sales creation/growth in European and North American markets. We offer a superior one-stop solution, with expertise in go-to-market strategy, traditional and digital marketing, PR, logistics, e-commerce, sales, and platform development.

We work with companies big and small, and our custom-tailored solutions range in scope from basic consulting services to 360° turnkey operations.