Integrated Marketing
聚思鸿信息技术服务(大连)有限公司
- 公司规模:5000-10000人
- 公司行业:外包服务
职位信息
- 发布日期:2021-01-12
- 工作地点:大连-沙河口区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:0.8-1万/月
- 职位类别:网站运营经理/主管
职位描述
RESPONSIBILITIES
· Marketing strategy: Develop marketing strategies and manage integrated marketing plans that deliver to commercial/brand priorities/goals and further our business transformation
· Data-driven & insights: Leverage data, analytics and segmentation to identify opportunities and insights and translate needs into executable integrated marketing plans that improve performance and deliver on objectives
· Strategic planning: Owns and authors marketing plan; Works closely with leadership across both commercial and brand functions to align campaign plans/priorities and orchestrate teams/resources to bring plans to market on time/on budget.
· Customer-centric communications: partners with brand strategy and internal creative teams along with agencies on creation of world-class communications and collateral that speaks to the audience and campaign objectives
· Cross-functional leadership: Partners with analytics and marketing operations teams to ensure strategic objectives and learning agenda are accurately tracked and measured to evaluate performance.
· Manages staff - provides coaching, guidance and direction.
BASIC QUALIFICATIONS
- Bachelors Degree
- 4-7 Years: Marketing Experience In Authoring And Executing National Integrated Marketing Plans With Recognized B2C Brands
- Less Than 2 Years: Delivering Omni/Multi-Channel Integrated Campaigns At Scale And Leveraging Data And Digital In Execution.
- Digital Marketing: Must Have A Solid Understanding Of Digital Marketing And Experience Including Web/Ecommerce, Media, Social, Paid Search, Attribution, Optimization, Etc. Experience In Data Driven Marketing Techniques And Traditional Database Marketing Is Critical.
- Consumer Insights: Exceptional Experience Applying Consumer Insights To Improve Campaign Targeting, Delivery, Performance, Etc.
- Leadership: Campaign Leadership Skills - End To End Campaign Development Including Strategy, Segmentation, Targeting, Etc. In A Multi-Channel/Omni-Channel Environment.
- B2B Marketing - Experience with B2B acquisition campaigns and indirect channel/seller support is preferred
职能类别:网站运营经理/主管
公司介绍
我们创造更好的业务成果,并通过技术、设计、数据、流程和人员帮助我们的客户脱颖而出。Concentrix为关键垂直行业的客户提供服务:科技和消费电子、零售、旅游和电子商务、银行、金融服务和保险、医疗保健、通信和媒体、汽车,以及能源和公共部门。
迄今为止,Concentrix中国已拥有大连、重庆、佛山、北京、上海、深圳、苏州、贵阳和西安9个运营、开发与销售中心,在职员工超1万人。在保持全球一致性的同时,我们能够兼顾中国地区的市场差异,为多个国家和地区的客户提供消费者互动解决方案,涵盖客户关系管理、商业分析与洞察、流程自动化、财务与资产管理、咨询、IT服务、技术资产、数字化营销等多项服务。
保密承诺: Concentrix 对收集的应聘人员个人信息资料,严格遵守 Concentrix 个人信息保护管理体系的相关管理制度和员工保密协议,对应聘人员提供的个人资料保守秘密,严防丢失、泄露、损毁的事件发生。
使用目的仅限于与应聘人员联络、考核及入职后的管理之用,如未被录用的在 Concentrix 内部销毁绝,不用于它途。
联系方式
- Email:morle.zhao@concentrix.com
- 公司地址:地址:span桂城街锦园路13号景兴环球大厦
- 电话:15014056101