深圳招聘

Mission

Your mission is to guarantee and build the brand image of Motivi by managing all local marketing activities such as advertisement materials for the shops, CRM / VIP programs and other new media activities. In addition, provide support for shop network development.

He/she will achieve this mission by:

·Help HQ to develop and locally implement all marketing activities, including digital.
·Build up and maintain a strong link with VIP customers of North China
·Organize promotional activities in different markets and shopping malls
·Provide support to HQ on competitor activities and pricing levels
·Assist HQ in developing and executing the yearly Retail Development plan and maintain regular shopping mall relations



Report toHead of Area North (direct);HQ Marketing Ass Manager (dotted)
Key interfaces :Internal - Marketing team, Retail team, Product team. External – Marketing partners, Shopping Malls


Key Responsibilities

1. Marketing
·Give input to HQ on overall marketing and promotional needs for North China
·Manage and implement all Store Marketing and Promotional activities, such as printing posters, coordinate with the Retail and VM departments to get all installed in the stores.
·Propose and manage CRM and VIP activities suitable for the local market.
·Propose and coordinate digital activities and support national Weibo development.
·Collect and evaluate competitive activities such as promotions, VIP management and product pricing.
·Negotiate ads and display space with shopping malls
·Provide input for annual budget planning.
·Cost and quality control of the BTL material

2. Retail Development
· Support and coordinate with HQ on national Motivi store development strategy and follow up on needed actions in the local market.
· Maintain regular communication with Shopping malls and search the market for potential new projects
·Support shopping malls with promotional activities.


KPIs
· # of VIPs and activities implemented
·Brand Awareness and Image statistics
·Success of promotional activities (sell-out)
·Success of implementation of RD strategy




Requirements:

Experience / Skills Required

Personal Competencies/Attributes
·Must be very active, self-motivated and creative, with a good sense of logic and data.
·Strong organization, inter-personal, strong communication, analysis, and problem solving ability and skills
·Be fluent in English both of spoken and writing. (Must proof this in probation )
·Be available for business trips

Knowledge / Experience
·2-3 years marketing experience in Fashion Retail, ideally with VIP management know-how.
·Retail development experience and market knowledge, a real advantage.
·Be “digitally literate” meaning good knowledge of the (mobile) internet and how to use this for commercial and promotional purposes.

Educational Background
·University degree, major in marketing preferred.

PC Skills
·Excellent working knowledge of Microsoft software, especially Excel and Powerpoint.

Founded in 1947, the Miroglio group is one of the leader in the European fashion market and one of the few capable of controlling the entire supply chain and of offering a specific response to every segment in the womenswear market.

The group Miroglio Fashion Division brings together 18 brands, with a turnover more than 1 billion euro at the end of 2009, it has more than 1200 brand outlets, a number which is destined to double over the next three-four years.

A flagship Miroglio brand, Motivi is becoming an indispensable focal point for young women in Italy and throughout the world who want to project a spirited and refined image that is always different and fashionable.

With more than 600 shops, Motivi is well established in all the main Italian towns and cities, but it is also now becoming an everyday sight on the streets in the centers of Paris, Milan, Dubai, Moscow, Berlin, Shanghai and Beijing.

Miroglio (Shanghai) Commercial & Trading Co., Ltd. has been established in early 2006 under the direct control of the Italian headquarter.
The Motivi retail network counts on about 50 shops all over China targeting to reach a total of 200 shops in 5 years. We are sincerely invite the people who is intelligent, responsible, honest, ambitious, team player and have the passion in work to join us.

米罗利奥集团自1947年创立以来，已成为欧洲服装市场为数不多的几个集面料生产、服装设计、终端销售为一体的集团之一，对女装市场变化有着快速、敏捷的反应；

米罗利奥时装集团旗下拥有18个品牌，在2009年年底销售额达10亿欧元，拥有1200家品牌专卖店并且在未来的3-4年内数量将翻番。

MOTIVI作为米罗利奥集团的旗舰品牌之一，已成为意大利年轻女性不可或缺的时尚，以及全世界那些想要展现自己活泼、优雅同时又与众不同的时尚形象的女性的选择。

MOTIVI 在全世界拥有超过600多间店铺，店铺坐落在意大利所有主要的小镇和城市，现在它更成为巴黎的中心、米兰、迪拜、莫斯科、柏林、北京和上海每日能看到的一道街景。MOTIVI 品牌的成功依仗于引领世界纺织面料、服装潮流的米罗利奥集团。

米罗利奥上海商贸有限公司创立于2006年，由意大利总部直接管理，MOTIVI品牌专卖店在中国已有近50家，我们计划在未来的5年内在中国开设200家以上的店铺。现真诚的欢迎诚实、有责任感、具事业心及团队精神的人才加入我们的团队。