深圳招聘

Company profile

Bear in mind the true meaning of love and life, with hope to interpret the most brilliant shining of both. After 12 years of research and development, we have worked closely with international design masters, with profound accumulation, spiritual beauty, unique design. We record every love and life imprint and move in life, and convey it to customers, and experience the wonderful time of life and love with them.

Looking forward to the elite from all walks of life together to establish this high-end brand mission of love and life.

Job Objectives

This position, Brand Manager, will be responsible for the development, implementation and evaluation of consumer based, strategic brand plans for the Chinese market. The position will play a central role in adapting strategy to Chinese needs and leading cross functional teams to execute the plans.

Job Responsibilities

1.Brand Vision Plan (BVP)

-Work closely with the brand company and corporate branding team on BVP;

-Translate of the Brand Vision Plan into the Brand Marketing Plan.

2.Brand Marketing Plan

-Leads application of insights to brand planning process and actions that will drive competitive advantage for their brand.

-Develop a concise statement of the consumer issue standing in the way to growth and resulting opportunity for marketing initiatives.

-Assisting in the execution of the integrated activity schedule ensuring consistency with Brand Key Vision and Brand Vision Plan including communication strategy.

-Accountable for the analysis of brand performance and brand health by constantly evaluating performance of national support activities and in-store implementation against measurable objectives (Brand Quarterly Tracker). This includes the monitoring of progress against key trial and awareness measures, quality of in-store support, distribution and availability per channel, e.g. place, pricing and promotions in-store and initiating measuring the effectiveness and ROI of key activities.

-Identifies solutions and make recommendations to improve effectiveness based on performance monitoring.

-Delivers specific brand projects e.g. co-branding with a major dealer.

3.Business Leadership

-Champion the assigned brand within the business and inspire and motivate key stakeholders to align on and implement the brand strategy and activation.

-Present proposals, briefs, plans and activities to top management, brand company, the sales team, customers, suppliers, etc.

-Building launch plans and channel strategies (promotions, media and POS), Customer sell-in and legal & regulatory issues.

-Lead cross functional teams to achieve key business objectives.

4.Financial Management

-Plan and control the spend required for each marketing activity to ensure efficiency and effectiveness of spend to reach the defined brand goals.

-Control all quotes from key partners and agencies to ensure we are continuously getting the best value.

Job Requirements

1.Bachelor degree above

2.At least 5 years relevant marketing/account management experience with reputable companies.

3.Solid brand management experience in both planning and execution.

4.Proven strategic, analytical and creative abilities.

5.Demonstrates proactivity and initiative with a good sense of ownership of projects.

6.Thrives in a team environment but is also self-motivated – demonstrates tenacity, resilience, strives to deliver results.

7.Open-minded and passionate; strong interpersonal and influencing skills.

8.Excellent communication and presentation skills; confidence to present formally to internal and external audiences with ability to bring audience with you.

9.Fluent in Written and Spoken English.

Salary and benefits

- Salary: pre-tax base salary (10K-20K) +performance appraisal + allowance, no discount on trial salary;

- Five insurance and one gold (also paid during probation period);

- Annual leave statutory welfare holidays;

- Holiday employee benefits;

- Regular promotion training for employees.

Working Place: International Trade and Commercial Residence Building, Nanhu Street, Luohu District

LOVITA(深圳市爱盟科技有限公司)是已成立30年集原料采购、生产设计、零售服务的姚氏珠宝机构旗下的钻饰品牌。 LOVITA自创立以来，集结了全球有名的设计师，一直将设计创新有爱有趣的原创钻戒作品视为宗旨。LOVITA主张婚戒作为爱情与美好婚姻的承载，首创“主钻+可拆卸外圈”的全新组合方式已获得国际专利，完全颠覆了钻戒过往一成不变的造型属性。LOVITA钻戒在固定不变的主钻之外，自创的每一个外圈作品都犹如一个不可磨灭的专属印记。创新经典的设计让LOVITA每件作品都有永恒的魅力，都可以世代相传。