深圳招聘

 MAIN TASKS

ESSENTIAL DUTIES AND JOB
RESPONSIBILITIES

1. Trade Marketing:

-       
Support the Commercial/
Marketing team in developing 360 briefs with commercial teams and
merchandising.

-       
In charge of marketing
tools updates (plan, visuals, trade, novelties information) + efficiently
communicate to the rest of the teams, on a regular basis.

-       
PR communication: in charge
of organizing PR and VIP Events

-       
In charge of sending press
files and products to our in-flight magazines database and manage airlines
business

-       
Responsible for
implementation of brand retail marketing calendars, and deliver local
promotional programs within the retail channels

2. Digital/ Social Media/
E-Retail:

-       
Work closely with Regional
Digital Manager to implement Digital Calendars from ideation, agency brief,
executions and evaluations

-       
Coordinate between internal
departments, Retailer and agency for campaign executions and ensure on-time
content development. Assist coordination & follow up of digital activations
(eg, social media posts on eRetailer social channels)

-       
Consolidate digital content
from Paris Digital teams & adjust content with regional team

-       
Closely monitor social trends
and identify new social platforms that are relevant to the brand and enhance
brand digital content

-    Manage brand sites content in terms of
regular new product content and seasonal Limited Launch updates

-       
Update master database for
product assortments across all e-Retailers

3. Competitive Analysis:

-       
Monthly report on China LM/
TR China for competition trade, launches and key best practices

-       
Monthly Analysis for TR
China new launches and comparison versus competition

4. Project Management:

-   Assist the marketing team in development of
creative and esthetics presentations to be presented internally (top
management, teams) and externally (clients).

-   Assist the commercial/ marketing team in the
implementation of podiums in store

-   Help to organize 3 major events through the
year: GP PR events, CHINA BA Seminar, Sunrise China Conference for GS

5. CRM Strategy deployment:

-       
Explore CRM Opportunities
for TR China using social media datas and Guerlain Perfumeur boutique network

-       
Develop and implement
customer loyalty program and related initiatives

-       
Monitor data capture and
update at POS level, and managing the data retention

QUALIFICATIONS & SKILLS 

-       
Bachelor degree above

-       
3 years retail working experience includes marketing
background

-       
Fluent in English and Mandarin.                                  

-       
Good at Microsoft office, including Word, Excel
PowerPoint, etc.

KEY COMPETENCIES

-       
Initiative, Autonomy, self-direction,
confidence

-       
Willingness to learn and adapt

-       
Trade Marketing Executive

-       
Ability to work under pressure

-       
Emphasis on detail

-       
Excellent relationship / communication /
presentation

-       
Customer focus, positive market approach and
good levels of intuition

-       
Ability to work in teams and in networks

-       
Capacity to convince and influence

-       
Ability to transform ideas into actions

-       
Can accept business trip if necessary 

LVMH集团在1987年由Moet Hennessy和Louis Vuitton两大集团合并成立。做为一个在全球高档消费品行业中居领先地位的集团，LVMH旗下产品包括时装、皮具、葡萄酒、烈酒、名表、珠宝、高级香水和化妆品。LVMH透过林林总总的产品把欧洲雅致的生活精粹一一带到全球的不同角落。LVMH是传统与现代艺术的完美融合，每件产品由激情所创造，力求尽善尽美，在全球各地受到万千宠爱。

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