深圳 [切换城市] 深圳招聘深圳市场/营销招聘深圳市场企划经理/主管招聘

Marketing Senior Project Manager

中怡保险经纪有限责任公司

  • 公司规模:500-1000人
  • 公司性质:合资(非欧美)
  • 公司行业:保险

职位信息

  • 发布日期:2019-07-15
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位月薪:1.5-2.5万/月
  • 职位类别:市场企划经理/主管

职位描述

Essential Duties & Responsibilities:

  1. Business Planning
  2. Contribute to marketing strategy & annual marketing plan by addressing growth opportunities based on company strategy and business key priorities.
  3. Provide guidance to business teams for cost effectiveness and efficiency review for all marketing related activities.
  4. Propose marketing budget and monitor its spending by setting clear objectives and review on investment effectiveness.
  5. Plan, control and monitor advertising, media and event budget.
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  7. Lead Management
  8. Work with sales management team to manage the lead entry process across all campaigns and web / phone inbound enquiries ensuring a process is in place that facilitates the movement of leads generated through to sales follow up via the CRM system.
  9. Manage the monthly measurement and reporting updates summarizing results for all campaigns and leads.
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  11. Campaign & event
  12. Event planning and execution, provide event brief, direction and creative strategies to vendors.
  13. Execute best-in-class events for company working across various businesses and function lines, supervise the event vendors to achieve best result.
  14. Work with cross function teams to support calendared campaign of business lines and provide tactical recommendations around their event and communication programs.
  15. Manage and facilitate the marketing approval process at both level of local and regional.
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  17. Communication & public relationship
  18. Based on business priorities to create content, including global/regional content localization and editing, local content drafting and content pipeline and resources management.
  19. Manage China social media platform and provide analytics and solution to improve social media performance.
  20. Plan, create, localize and manage marketing collateral, posters, demos, multimedia and other sales tools.
  21. Manage PR programs, including expanding key media contacts and managing the relationship with the journalists and work with PR agency to achieve positive and sufficient media coverage in targeted areas and industries.
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  23. AOB
  24. Support local implementation of global Manchester United sponsorship programs, such as Manchester United, PGA and LPGA.
  25. Work with Admin on company gift planning and management.
  26. Stay in tune with all emerging trends and standards across different marketing disciplines including digital, interactive, mobile, social, print and advertising.
  27. Perform ad hoc tasks as assigned.
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Job Knowledge, Skills and Abilities:

  • Bachelor degree or above, preferably majored in marketing, communication or business-related field.
  • 5+ years of marcom and/or event management experience in a B2B corporate or advertising/PR agency environment in MNC.
  • Exceptional verbal and written communications skills within and across functions and levels to gain commitment and build partnerships for effective working output; comfortable representing the company at conferences & other relevant events/activities.
  • Experience in digital marketing (WeChat, LinkedIn, SEM, website management & Analytics, EDM campaigns, etc.), copywriting, presentation and event management, hands-on experience with common collaterals design would be an added advantage.
  • Ability to work on multiple projects simultaneously; strong priority and time management skills.
  • Good command of English both in written / oral

公司介绍

2003年10月,中怡保险经纪有限责任公司(简称“中怡”)获中国保险监督管理委员会批准开业。中怡是首家获准在中国境内从事保险、再保险经纪和风险管理咨询业务的中外合资保险经纪公司。中怡保险经纪已经相继在上海、北京、南京、广州、成都、深圳设立了分公司,更加完善了中怡在全国的服务网络。

中怡的合资双方为美国怡安保险(集团)公司(简称“怡安集团”)和中国粮油食品(集团)有限公司(简称“中粮集团”)。怡安集团已成为全球***的保险经纪公司和再保险经纪公司,拥有完善的网络、丰富的行业经验和一流的专家;中粮集团熟悉中国市场,了解国内的体制和文化,拥有自己的专业优势和网络优势。中怡将一如既往发挥怡安在技术、国际网络、以及人才方面的优势,结合中粮在国内的客户资源及强大实力,秉承中怡的战略规划目标,为中国乃至全球的客户提供更及时、更专业、更具创造性的服务。

联系方式

  • Email:china@aon-cofco.com.cn
  • 公司地址:地址:span杭大路15号嘉华国际商务中心1013、1015室