Brand Manager/品牌经理
Aasia HR
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2019-03-13
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:2-4万/月
- 职位类别:产品/品牌经理 市场/营销/拓展经理
职位描述
Main responsibilities
? Develop and execute annual marketing plan activities, including local media strategy, trade
marketing activities, digital and social strategy, development of innovation pipeline and
curation of consumer insights
? Works across functions including supply chain, sales and finance to develop and execute
successful plans in order to deliver financial and market share targets
? Manage development and activation of any e-commerce specific products &
communications while continuously optimizing the user experience and improving
conversion
? Identify, assess and champion new product growth opportunities, including developing a
compelling innovation strategy and pipeline, conducting category/competitive analysis to
validate size of opportunities and consumer validation of innovation ideas
Requirements
? Bachelor degree, majored in business or marketing. MBA is preferred.
? 7-10 years experience in brand or product management with proven business building
results
? Proven successful experience in the annual marketing plan development, new product
launch
? Proven successful experience in marketing skills such as advertising skills, digital skills,
packaging skills, consumer promotions skills, financial skills, trade promotion skills, market
research skills and new product development skills
? Proven knowledge in digital and social marketing; WeChat and TMall experience is a must
? Fluent in English (Verbal and Written) and Chinese
? Previous experience working with an international organization; CPG experience is a must
? Good communication skills. Able to translate complex information that customers and
consumers will understand
? Thrive in a dynamic environment; the candidate must be able to deal with and incorporate
feedback from multiple business functions with the perspective of continuous
improvement.
? Self-starter, initiative, flexible, resourceful, adept at dealing with ambiguous situations.
公司介绍
Through a systematic and rigorous recruitment process that always begins with a in-depth business analysis and strategic overview of the market we proceed into identifying and attracting the key talents for your company. We see ourselves as a business partner for a long time cooperation who can provide a wide array of HR related services. The success begins and continues only with finding and retaining the right people.
Our company is guided by courage, respect and honesty. As a mature business partner we have the courage to guide our clients to the right direction, even if it’s not the direction that was firstly chosen by the client. Respect is a foundation of any successful relationship. We care for the growth and wellbeing of the people and of the organisations around us and treat everybody as we would like to be treated ourselves. This makes communication a two-way street and ensures that we attract talented and committed people. Embracing sound moral principles, uprightness and honesty, we not only ensure strict compliance with policies, laws and regulations, but we commit to always "do the right thing."
As a boutique house we have zero-tolerance for unhappy clients or business partners. Have a talk with Aasia HR before you proceed with your HR needs, we are sure that you will feel privileged.
联系方式
- Email:gdebernadac@acdebernadac.com
- 公司地址:地址:span深圳