市场专员
牛津(上海)咨询有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2017-10-28
- 工作地点:北京-东城区
- 工作经验:3-4年经验
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:其他
职位描述
职位描述:
岗位职责:
1. 进行网络媒介平台的开发与维护、运作,并有创意地开展微博、微信上的活动
2. 维护和开发媒体资源,尤其是行业和学术相关媒体的资源,与专业媒体建立长期稳定的合作关系,统计媒介传播的效果
3. 按照部门制定的市场宣传计划和策略,策划及组织各类线上市场活动
4. 配合其他市场和销售团队整体战略,支持其他日常流程的工作
5. 定期调研和分析宣传推广效果,及时反馈信息并提出应对策略,为部门决策提供依据
任职资格:
1. 本科以上学历,英语、市场营销等相关专业优先
2. 较好的市场推广经验、组织策划能力,善于把握***的发布时机,并能按时完成计划事项
3. 具备良好的沟通能力,熟练的英语口语和写作能力,熟悉不同文化背景下的商务交流
4. 熟悉互联网产品,对微博、微信、博客、论坛等有运行的经验和兴趣
5. 三年以上工作经验,具有海外学习和外企工作或学术出版业工作经验者优先
6. 熟练的计算机办公操作和基本软件处理能力
Responsibilities
1. Collaborate with marketing, sales and PR colleagues across all departments to promote contents to relevant audience on the major social media channels
2. Develop and maintain relationships with individuals in media in order to be able to leverage those relationships to achieve the maximum coverage for the Company’s products across all media.
3. Proactively implement campaigns detailed in the China specific marketing plans, and as agreed with relevant stakeholders and in accordance with the marketing strategies, to ensure that all products are marketed effectively.
4. Work with other teams in China office to provide them with the best possible tools to be able to effectively support the overall targets.
5. Develop a greater understanding of the Chinese market, analysis and evaluate the effectiveness of marketing campaigns on the regular basis, and timely share the knowledge in order to provide evidence for the divisional decisions.
Qualifications
1. Bachelor degree or above, major in English, marketing and other related majors is preferred
2. Good marketing experience, excellent organizing and planning ability, be able to control the timing for media release and always finish the plans on time
3. A positive attitude Excellent written and verbal communication skills, familiar with business communication in different cultural backgrounds, excellent and be highly organized with a strong attention to detail
4. Familiar with online products and tools, have good experiences and interest in social media platforms, including Weibo, Wechat etc.
5. Over three years of work experience, with overseas study and foreign enterprise work or academic publishing industry experience is preferred
6. Skilled computer office operation and basic software processing ability
岗位职责:
1. 进行网络媒介平台的开发与维护、运作,并有创意地开展微博、微信上的活动
2. 维护和开发媒体资源,尤其是行业和学术相关媒体的资源,与专业媒体建立长期稳定的合作关系,统计媒介传播的效果
3. 按照部门制定的市场宣传计划和策略,策划及组织各类线上市场活动
4. 配合其他市场和销售团队整体战略,支持其他日常流程的工作
5. 定期调研和分析宣传推广效果,及时反馈信息并提出应对策略,为部门决策提供依据
任职资格:
1. 本科以上学历,英语、市场营销等相关专业优先
2. 较好的市场推广经验、组织策划能力,善于把握***的发布时机,并能按时完成计划事项
3. 具备良好的沟通能力,熟练的英语口语和写作能力,熟悉不同文化背景下的商务交流
4. 熟悉互联网产品,对微博、微信、博客、论坛等有运行的经验和兴趣
5. 三年以上工作经验,具有海外学习和外企工作或学术出版业工作经验者优先
6. 熟练的计算机办公操作和基本软件处理能力
Responsibilities
1. Collaborate with marketing, sales and PR colleagues across all departments to promote contents to relevant audience on the major social media channels
2. Develop and maintain relationships with individuals in media in order to be able to leverage those relationships to achieve the maximum coverage for the Company’s products across all media.
3. Proactively implement campaigns detailed in the China specific marketing plans, and as agreed with relevant stakeholders and in accordance with the marketing strategies, to ensure that all products are marketed effectively.
4. Work with other teams in China office to provide them with the best possible tools to be able to effectively support the overall targets.
5. Develop a greater understanding of the Chinese market, analysis and evaluate the effectiveness of marketing campaigns on the regular basis, and timely share the knowledge in order to provide evidence for the divisional decisions.
Qualifications
1. Bachelor degree or above, major in English, marketing and other related majors is preferred
2. Good marketing experience, excellent organizing and planning ability, be able to control the timing for media release and always finish the plans on time
3. A positive attitude Excellent written and verbal communication skills, familiar with business communication in different cultural backgrounds, excellent and be highly organized with a strong attention to detail
4. Familiar with online products and tools, have good experiences and interest in social media platforms, including Weibo, Wechat etc.
5. Over three years of work experience, with overseas study and foreign enterprise work or academic publishing industry experience is preferred
6. Skilled computer office operation and basic software processing ability
职能类别: 其他
公司介绍
牛津(上海)咨询有限公司是牛津大学出版社(中国)有限公司在上海成立的外资全资企业,隶属英国牛津大学出版社,旨在弘扬牛津大学在科研/文化/教育上的崇高理想。为配合在华业务发展,现招聘如下人员。
We are both a department of the University of Oxford and a major international publishing organization with significant presence in Mainland China. We further the University’s objective of excellence in research, scholarship, and education by publishing worldwide. Our plans for the future necessitate our filling the following vacancy in Shanghai & Beijing.
We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all employees can thrive. We seek to employ a workforce representative of the markets that we serve, and encourage applications from people of all ethnic, cultural and social backgrounds.
We are both a department of the University of Oxford and a major international publishing organization with significant presence in Mainland China. We further the University’s objective of excellence in research, scholarship, and education by publishing worldwide. Our plans for the future necessitate our filling the following vacancy in Shanghai & Beijing.
We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all employees can thrive. We seek to employ a workforce representative of the markets that we serve, and encourage applications from people of all ethnic, cultural and social backgrounds.
联系方式
- Email:lynne.chen@oup.com
- 公司地址:地址:span北京市东城区东长安街1号东方广场东二办公楼