深圳招聘

职位描述：

Division: Marketing

Location: Beijing

Responsible for BMW overall ConnectedDrive and Digitalization topics. Through understand and analyze IT environment, competitors and customer demands, building China relative ConnectedDrive & Digitalization strategy & requirements. Discussions with BMW HQ & related departments in China and submit proper feedbacks to counterparts to ensure product competency in China.

Major Responsibilities:

• Planning and steering overall ConnectedDrive and Digitalization topics.


• Build solid ConnectedDrive and Digitalization offer strategy & tactic across all the BMW products.


• Definition of future market specific product requirements which reflect Chinese IT environment development & competitors' move.


• Close cooperation with ConnetecdDrive & operation, engineering team to update product and service offer to improve product competency.


• Attending conferences and meetings related to ConnectedDrive and Digitalization topics, and deliver China product requirements.


• Carry out competitor product study and clinic, if necessary.
  

Qualifications:

• Bachelor degree in Automotive Engineering or Business Administration


• 4-6 years’ experience in IT / Sales & Marketing and/or Product Planning


• Good knowledge of market analysis and good sense of auto market


• Good product knowledge and high affinity for product related issues


• Strong IT Background


• Fluent in English and Mandarin


• International orientation with ability to work in an cultural diverse environment


• High flexibility to work on multi task assignments & fast learning


• Long term commitment of career


• Strategic planning capability & critical thinking

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华晨宝马汽车有限公司成立于2003年5月，是宝马集团和华晨汽车集团控股有限公司共同设立的合资企业。业务涵盖BMW品牌汽车在中国的生产、销售和售后服务。华晨宝马在辽宁省沈阳市配有先进的生产基地，在北京设有分公司，销售和服务网络遍及全国。合资公司现有员工约2万人，本土供应商超400家，连续15年成为沈阳***纳税企业。
华晨宝马沈阳生产基地是宝马全球生产网络中规模***的生产基地。目前，生产BMW 1系运动轿车、BMW 3系（含长轴距及标准轴距）、BMW 5系Li（及插电式混合动力）、BMW X1长轴距（及插电式混合动力）、BMW X2、BMW X3及华晨宝马首款出口全球的世界车型创新纯电动BMW iX3。2020年，华晨宝马大东及铁西两家整车厂共生产了超过60万辆BMW汽车。