深圳 [切换城市] 深圳招聘深圳市场/营销招聘深圳产品/品牌专员招聘

Product Marketing Officer

牛津(上海)咨询有限公司

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2017-07-25
  • 工作地点:上海-虹口区
  • 招聘人数:1人
  • 职位月薪:0.8-1万/月
  • 职位类别:产品/品牌专员  

职位描述

职位描述:
主要工作职责:
? 配合产品经理完善和执行产品计划、市场活动等,以配合牛津大学出版社各类产品在中国地区的推广需求。
? 创作、修改、完善产品和市场文案,以达成***宣传效果。
? 计划、执行市场调研,收集分析教育行业信息。
? 保持和英国及全球各发行中心的日常联系,以获取相关资料和产品信息。
? 协助管理实习生团队。

要求:
? 大学本科及以上学历,教育或英语或出版相关专业更佳
? 良好的英语和中文写作水平
? 拥有良好的自我管理能力、沟通能力和高度责任心
? 0-2年工作经验,熟悉中国的教育行业或拥有教学经验更加
? 具备良好的MS软件使用的技能,如会使用Adobe系列软件更佳


PRINCIPAL ACCOUNTABILITIES/KEY RESULT AREAS

Work with the Product Marketing Manager and Assistant Product Manager to initiate suitable and effective product plans, marketing campaigns to support ERS, BD and GBD team to achieve budget.

Generate Marketing Content to support marketing campaigns and product promotional materials.

Work with Product Marketing Manager to plan and execute Marketing research, product analysis and impact studies to formulate a full understanding of the industry and reference for product strategy.

Maintain publicity stock and liaison with UK ELT, Oxed and other branches overseas to update product and promotional materials.

Be responsible for intern team management.

Assist to execute product strategies and analysis products to increase adaptation of imported products.

Support Marketing colleagues in order to promote and sell OUP brand.

KNOWLEDGE AND EXPERIENCE

? Bachelor Degree level education or above
? Exceptional translation skills and a high level of literacy with strong copywriting skills
? A highly organised individual with the ability to prioritise a heavy workload
? Excellent communication skills and the ability to negotiate and build rapport with colleagues around the business
? Working experience in product marketing especially in education or the publishing field are preferred.
? Knowledge of the ELT and educational market in Mainland China
? Strengths in analytics and critical thinking
? Computer literacy including a good knowledge of Word, Excel, and PowerPoint, Adobe Acrobat
? Understanding in photographic and layout design, basic knowledge of Adobe Acrobat, Photoshop, Indesign preferred
? Fluent in English and Chinese

职能类别: 产品/品牌专员

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公司介绍

牛津(上海)咨询有限公司是牛津大学出版社(中国)有限公司在上海成立的外资全资企业,隶属英国牛津大学出版社,旨在弘扬牛津大学在科研/文化/教育上的崇高理想。为配合在华业务发展,现招聘如下人员。

We are both a department of the University of Oxford and a major international publishing organization with significant presence in Mainland China. We further the University’s objective of excellence in research, scholarship, and education by publishing worldwide. Our plans for the future necessitate our filling the following vacancy in Shanghai & Beijing.

We are committed to supporting diversity in our workforce, and ensuring an inclusive environment where all employees can thrive. We seek to employ a workforce representative of the markets that we serve, and encourage applications from people of all ethnic, cultural and social backgrounds.

联系方式

  • Email:lynne.chen@oup.com
  • 公司地址:地址:span北京市东城区东长安街1号东方广场东二办公楼