Senior Copywriter 高级文案策划
尚音电子(深圳)有限公司
- 公司规模:少于50人
- 公司性质:外资(欧美)
- 公司行业:贸易/进出口
职位信息
- 发布日期:2016-12-13
- 工作地点:深圳-福田区
- 招聘人数:1人
- 学历要求:大专
- 职位月薪:180000-240000/月
- 职位类别:公关/媒介助理
职位描述
职位描述:
We are looking for someone who is really good at Chinese literature, very know the way of media and communications, we prefer a former reporter than a poet, and also he or she should have both good verbal and written English, especially written, we have to make sure you could totally understand the heritage and guidelines of the brand, if you are 90s and very fond of popular culture will be a bonus.
Job Responsibilities:
1. Responsible for localizing global assets to Chinese, need to understand brand assets deeply, and find the best description in Chinese;
负责英文品牌资料的翻译,需要对品牌有非常深刻的理解,能够寻找到最恰当的中文表述;
2. Manage the social platforms of the brands, write high quality copies for social management, keep interaction with the followers, dealing with the feedback from followers, and develop social accounts followers quantity;
管理品牌社交账户(微信微博等),撰写高质量的宣传文章,与粉丝进行互动,处理粉丝的反馈,提升品牌社交账户的粉丝数量;
3. Develop the cooperation with company’s 4A branding and marketing partner, work with partner to support branding activities;
维护公司与4A广告公司的合作,携手公共推进品牌宣传和市场活动;
4. Build good brand image to customers, manage comments in fans club and relevant forums, generate good atmosphere on the web;
帮助品牌建立良好的品牌形象,维护贴吧、豆瓣和知乎等粉丝俱乐部或者相关论坛的秩序,营造和谐的讨论沟通氛围;
5. Translate official brand content to Chinese, make sure all the Chinese copies are on brand and with high quality;
翻译品牌官方资料,确保所有中文文本质量,确切反映品牌内涵;
6. Provide creative ideas of copy to support campaigns, write relevant copy, make sure it’s helpful to the brand image, and welcomed by customers;
为营销活动提供良好创意,撰写高质量文案,确保文案有利于品牌形象的营造,并且受客户欢迎;
Qualifications:
1. Very good Chinese literature ability needed, deep understanding in ancient Chinese;
雅俗共赏的中文文学表达能力,深厚的古文理解以及运用能力;
2. Very good written English and good verbal English needed;
信达雅的英文书写及翻译能力,足以日常沟通的口语能力;
3. Majors in Journalism, Media or Communications are preferred, Chinese or other majors are also accepted on condition that with a strong sense to popular internet culture and electronics at the same time;
新闻及传播类专业最优,如是中文或其它专业但自信有足够好的中文能力亦可;需对互联网流行文化和电子类产品有较深涉猎;
4. Deep understanding in Rock’n Roll and Fashion industry, great interest in trend culture;
对摇滚文化和时尚产业有深刻理解,对流行文化有浓厚兴趣;
5. Bachelor’s degree or above;
本科或以上学历;
6. 3 years of working experience at least;
最少3年工作经验;
7. Younger than age 25 is preferred;
年龄25岁以下***;
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We are looking for someone who is really good at Chinese literature, very know the way of media and communications, we prefer a former reporter than a poet, and also he or she should have both good verbal and written English, especially written, we have to make sure you could totally understand the heritage and guidelines of the brand, if you are 90s and very fond of popular culture will be a bonus.
Job Responsibilities:
1. Responsible for localizing global assets to Chinese, need to understand brand assets deeply, and find the best description in Chinese;
负责英文品牌资料的翻译,需要对品牌有非常深刻的理解,能够寻找到最恰当的中文表述;
2. Manage the social platforms of the brands, write high quality copies for social management, keep interaction with the followers, dealing with the feedback from followers, and develop social accounts followers quantity;
管理品牌社交账户(微信微博等),撰写高质量的宣传文章,与粉丝进行互动,处理粉丝的反馈,提升品牌社交账户的粉丝数量;
3. Develop the cooperation with company’s 4A branding and marketing partner, work with partner to support branding activities;
维护公司与4A广告公司的合作,携手公共推进品牌宣传和市场活动;
4. Build good brand image to customers, manage comments in fans club and relevant forums, generate good atmosphere on the web;
帮助品牌建立良好的品牌形象,维护贴吧、豆瓣和知乎等粉丝俱乐部或者相关论坛的秩序,营造和谐的讨论沟通氛围;
5. Translate official brand content to Chinese, make sure all the Chinese copies are on brand and with high quality;
翻译品牌官方资料,确保所有中文文本质量,确切反映品牌内涵;
6. Provide creative ideas of copy to support campaigns, write relevant copy, make sure it’s helpful to the brand image, and welcomed by customers;
为营销活动提供良好创意,撰写高质量文案,确保文案有利于品牌形象的营造,并且受客户欢迎;
Qualifications:
1. Very good Chinese literature ability needed, deep understanding in ancient Chinese;
雅俗共赏的中文文学表达能力,深厚的古文理解以及运用能力;
2. Very good written English and good verbal English needed;
信达雅的英文书写及翻译能力,足以日常沟通的口语能力;
3. Majors in Journalism, Media or Communications are preferred, Chinese or other majors are also accepted on condition that with a strong sense to popular internet culture and electronics at the same time;
新闻及传播类专业最优,如是中文或其它专业但自信有足够好的中文能力亦可;需对互联网流行文化和电子类产品有较深涉猎;
4. Deep understanding in Rock’n Roll and Fashion industry, great interest in trend culture;
对摇滚文化和时尚产业有深刻理解,对流行文化有浓厚兴趣;
5. Bachelor’s degree or above;
本科或以上学历;
6. 3 years of working experience at least;
最少3年工作经验;
7. Younger than age 25 is preferred;
年龄25岁以下***;
职能类别: 公关/媒介助理
关键字: 文案策划
公司介绍
Zound Industries design, develop, manufacture and market headphones and speakers under the brand names Marshall, Urbanears and Adidas. Our mission is to create unique experiences in the intersection between lifestyle and tech that enrich people’s lives. With a genuine passion for new technologies and user centric innovation we aim to create products that define our time. Zound has gone from strength to strength since first hitting the market in 2008, launching a wide range of iconic, award-winning products.
We are a fast-growing company with products sold in more than +120 markets and today we have approximately 250 employees in our offices in in Stockholm, New York, Paris, Shenzhen and Hong Kong. In 2018, turnover hit an all-time high of SEK 1.8 billion.
We are a fast-growing company with products sold in more than +120 markets and today we have approximately 250 employees in our offices in in Stockholm, New York, Paris, Shenzhen and Hong Kong. In 2018, turnover hit an all-time high of SEK 1.8 billion.
联系方式
- 公司地址:地址:span侨城东路99号深南电路大厦