遂宁招聘

Job Description

Develop and execute short, mid and long-term strategic marketing initiatives to support commercial goals for China regions. Lead a team of marketing executives to focus on a region in the execution of marketing plans across owned, paid, and B2C channels in closely collaborating with the others in the Integrated Marketing team and commercial teams (sales & RM). Be responsible for driving campaigns to achieve sales results.

         

Responsibilities Include

1、 Planning and management of budget for the region in consultation with the full commercial team;

2、 Communicating and presenting marketing plans to key stakeholders using a range of visual and verbal tools;

3、Measure success of initiatives by awareness and engagement amongst consumers and trade and sales / commercial performance for the region;

4、Participation in regular meetings with leaders in the region and at HQ to review initiative plans and performance;

5、Close coordination with Sales and Revenue Management when planning and executing strategic marketing efforts to ensure commercial alignment;

6、Overseeing the development of region-specific sales collateral and communications;

    

    

    

Qualifications

· Bachelor's degree in Marketing or related subject. Master’s degree a plus; Overseas study experience is an added advantage.

· Fluency in English & Mandarin (Spoken & Written) is a MUST;

· 4+ years marketing experience with a proven track record of successfully managing complex projects;

· Globally-minded with knowledge and understanding of China market a must;

· Experience in working with agencies and other partners;

· Strong organizational and planning skills; 

· Excellent presentation skills and written / oral communication skills;

· Candidates with marketing experience from FMCG / e-Commerce background are encouraged to apply;

·  Base in Guangzhou.

施格兰（成都）贸易有限公司是保乐力加集团独资的子公司。施格兰成立于2016年，隶属于保乐力加（亚洲）区管辖。公司战略聚焦于中产阶级的餐饮和家庭消费机会。西部区域总部设在成都，在重庆、银川等地设有销售办事处。华南地区总部设在广州，并在佛山等主要城市设有销售办事处。公司目前销售贺兰山葡萄酒系列产品及美域枸杞酒，后期将陆续推出不同品类的酒类新品。
保乐力加集团由法国两家***的酒类公司保乐公司（成立于1805年）和力加公司（成立于1932年）于1975年合并而成，目前是世界三大烈酒和葡萄酒集团之一。 保乐力加集团总部设在法国，在全球拥有72家生产企业，12,250名员工，是一家世界顶尖的洋酒生产商与销售商。