Social Media Director
普立谋咨询(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:多元化业务集团公司
职位信息
- 发布日期:2015-04-20
- 工作地点:上海
- 招聘人数:1
- 工作经验:10年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:面议
- 职位类别:广告客户总监/副总监 公关总监
职位描述
Responsibilities
- Manage and grow the Social Media team (SH/BJ) with executive management team.
- Create strategic, insights-driven digital/social media marketing plans.
- Manage Social Media projects to create and grow Online Communities around brands.
- Achieve objectives of increasing awareness, engagement, actions (contribution to sales/leads, intent to purchase, etc.) and advocacy/WOM.
- Write highly creative and engaging contents for Weibo, WeChat, Q&A, BBS/forums, and other user generated platforms.
- Track user generated mentions online, analyze and convert them to actionable and measurable results to meet project objectives.
- Answer inquiries and resolve issues within the communities.
- Create innovative ideas on existing/owned projects, as well new business initiatives.
- Be abreast with the latest technology, trends and techniques on China Social Media space and be able to apply them on managed projects.
Requirements
- Minimum 10 years of solid work experience in digital marketing strategic planning, and excellent knowledge with China social media landscape
- Creative problem solver. Ability to build, lead and deliver results with a clear sense of urgency.
- Ability to collaborate, partner and influence people up, down and across the organization.
- Knowledgeable and passionate about interactive social marketing concepts, practices and channels, including SNS, Blogs, Microblogs, IM, Forums, BBS, Q&A, Wiki, Video Marketing, etc.
- Experience in Online Community Management using popular Chinese social media platforms, especially Weibo and WeChat.
- In frequent contact and have good following with Weibo, WeChat and other popular social network friends/fans.
- Outstanding communication and leadership skills, both in English and Chinese Mandarin with emphasis on cross-functional work
- Proficient in MS Office tools including Excel and Powerpoint
- Manage and grow the Social Media team (SH/BJ) with executive management team.
- Create strategic, insights-driven digital/social media marketing plans.
- Manage Social Media projects to create and grow Online Communities around brands.
- Achieve objectives of increasing awareness, engagement, actions (contribution to sales/leads, intent to purchase, etc.) and advocacy/WOM.
- Write highly creative and engaging contents for Weibo, WeChat, Q&A, BBS/forums, and other user generated platforms.
- Track user generated mentions online, analyze and convert them to actionable and measurable results to meet project objectives.
- Answer inquiries and resolve issues within the communities.
- Create innovative ideas on existing/owned projects, as well new business initiatives.
- Be abreast with the latest technology, trends and techniques on China Social Media space and be able to apply them on managed projects.
Requirements
- Minimum 10 years of solid work experience in digital marketing strategic planning, and excellent knowledge with China social media landscape
- Creative problem solver. Ability to build, lead and deliver results with a clear sense of urgency.
- Ability to collaborate, partner and influence people up, down and across the organization.
- Knowledgeable and passionate about interactive social marketing concepts, practices and channels, including SNS, Blogs, Microblogs, IM, Forums, BBS, Q&A, Wiki, Video Marketing, etc.
- Experience in Online Community Management using popular Chinese social media platforms, especially Weibo and WeChat.
- In frequent contact and have good following with Weibo, WeChat and other popular social network friends/fans.
- Outstanding communication and leadership skills, both in English and Chinese Mandarin with emphasis on cross-functional work
- Proficient in MS Office tools including Excel and Powerpoint
公司介绍
普立谋投资集团是一家以房地产开发为主,集酒店、涉外物业、医疗器械、体育产业、高新农业科技、国际贸易、互联网于一体的大型产业型集团公司。
集团下属企业:
普立谋咨询(上海)有限公司,上海施美德医疗器械有限公司,上海天际高尔夫运动管理有限公司,上海卉芸农业科技有限公司。上海虹中物业管理有限公司。
公司目前管理的项目
虹井别墅:
虹井别墅位于虹桥开发区的中心,占地面积为18000多平方米,生活小区内具有北欧乡间风格的别墅共22幢,别墅群内绿荫环抱,花香四溢,宁静温馨,在邻近的住宅小区群中,它以独特的风格,完善的保安设施、细致入微的家庭式服务位于众多住宅小区的前列。
虹井别墅虽置身于都市的繁华之中,但又不失乡间风土的生活情趣,是外商携眷到上海工作、投资经商的理想下榻之处。
目前,虹井别墅在上海虹中物业管理公司的管理下,已成为虹桥地区外籍员工首选的工作居住区。
虹桥衡园
座落于上海市虹井路728号,总建筑面积10000平方米。公寓拥有各种不同房型共85套房间,24小时住户服务中心,是高级的涉外居住物业。
集团下属企业:
普立谋咨询(上海)有限公司,上海施美德医疗器械有限公司,上海天际高尔夫运动管理有限公司,上海卉芸农业科技有限公司。上海虹中物业管理有限公司。
公司目前管理的项目
虹井别墅:
虹井别墅位于虹桥开发区的中心,占地面积为18000多平方米,生活小区内具有北欧乡间风格的别墅共22幢,别墅群内绿荫环抱,花香四溢,宁静温馨,在邻近的住宅小区群中,它以独特的风格,完善的保安设施、细致入微的家庭式服务位于众多住宅小区的前列。
虹井别墅虽置身于都市的繁华之中,但又不失乡间风土的生活情趣,是外商携眷到上海工作、投资经商的理想下榻之处。
目前,虹井别墅在上海虹中物业管理公司的管理下,已成为虹桥地区外籍员工首选的工作居住区。
虹桥衡园
座落于上海市虹井路728号,总建筑面积10000平方米。公寓拥有各种不同房型共85套房间,24小时住户服务中心,是高级的涉外居住物业。
联系方式
- 公司地址:地址:span浦西