Media Director/Manager, Digital Marketing
普立谋咨询(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:多元化业务集团公司
职位信息
- 发布日期:2015-04-20
- 工作地点:上海
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位月薪:面议
- 职位类别:媒介经理 广告客户总监/副总监
职位描述
Location: Shanghai / Beijing
Responsibilities
1. Set the working methodology for the group and is directly responsible for the online media
planning and buying operations
2. Provide strategic online media direction to the Account Services team in order to properly
manage client's online media expectations
3. Oversee development strategies, implementation plans, and provide requirements and
insights into overall technical requirements and development including creative
4. Develop targeted relationships with leading publisher and advertising networks,drive the
testing, optimization, and maintenance of our advertiser and publisher relationships
5. Participates in new client presentations as the leader in the online media planning, buying
and strategy,develops and leads the internal development of the online media best practices
6. Develop data-driven approaches to online media testing, media assessment and
optimization and eventual roll out recommendations
7. Continuously analyze the results of the online media campaigns in order to optimize to
maximize profitability,Supervise and review development and implementation of all plans
8. Provide and/or guide strategic input for all plans internally and externally ,help set
negotiations strategies,establish and maintain communications process with clients
Qualifications
1. At least 5 years of solid experience online media buying, planning and strategy. At least 2 year
china experience,Experience with CPM, CPA and CPC
2. Proven ability to lead and manage a team, Knowledgeable and passionate about interactive
marketing concepts, practices and programs
3. Candidate must have strong organization skill, entrepreneurial outlook, hands on
management/business approach and excellent communication skills
4. Strong client service ability and comfort, Candidate must have superior negotiation skills,
Established publisher contacts
5. Candidate should have familiarity with tools such as iresearch tool DFA, AdRelevance
6. Bachelor's degree required, Fulgent in English specking and writing
公司介绍
集团下属企业:
普立谋咨询(上海)有限公司,上海施美德医疗器械有限公司,上海天际高尔夫运动管理有限公司,上海卉芸农业科技有限公司。上海虹中物业管理有限公司。
公司目前管理的项目
虹井别墅:
虹井别墅位于虹桥开发区的中心,占地面积为18000多平方米,生活小区内具有北欧乡间风格的别墅共22幢,别墅群内绿荫环抱,花香四溢,宁静温馨,在邻近的住宅小区群中,它以独特的风格,完善的保安设施、细致入微的家庭式服务位于众多住宅小区的前列。
虹井别墅虽置身于都市的繁华之中,但又不失乡间风土的生活情趣,是外商携眷到上海工作、投资经商的理想下榻之处。
目前,虹井别墅在上海虹中物业管理公司的管理下,已成为虹桥地区外籍员工首选的工作居住区。
虹桥衡园
座落于上海市虹井路728号,总建筑面积10000平方米。公寓拥有各种不同房型共85套房间,24小时住户服务中心,是高级的涉外居住物业。
联系方式
- 公司地址:地址:span浦西