苏州招聘

Business Segment
GE Intelligent Platforms

About Us
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Role Summary/Purpose
The Region Marketing Director is responsible for setting the strategic marketing direction and campaign execution plan for Greater China. This role will be responsible for leading the growth strategy and commercial planning processes, delivering marketing programs, tools and strategy that enhance our value proposition, enable sales and support commercial go-to-market success.

Essential Responsibilities
• A key member of GE Intelligent Platforms, Greater China senior leadership team, leading a team of marketing and industry experts for driving business growth in Greater China.
• Develop marketing strategies and execute marketing plan with cross-functional teams: Recommend strategic direction based on market intelligence and external trends in the region. Partner with GM and other regional leaders to execute GPB strategy and develop operating rhythm to support growth initiatives with clear targets, milestones and resources.
• Own local market/customer/trend insights that drive knowledge management, segmentation & targeting, NPI inputs and local program execution.
• Lead multi-year growth planning and drive growth initiatives. Identify and explore emerging growth opportunities. Develop business solutions for adjacent and white-space opportunities.
• Local program commercialization and translation: Partner with local product management and sales leaders to build an opportunity pipeline for targeted programs. Drive customer level reporting for opportunity pipeline, conversion rate and revenue (partner with Global Industry Managers)
• Build an eco-system of long-term partnership with Design Institutes, EPC’s, OEM’s, SI’s, Key Accounts, distribution channels and business partners.
• Grow a competent marketing team of compliance and quality for sustainable growth.

Qualifications/Requirements
• Bachelor’s Degree or above, Major in Marketing, Electrical, Electronic or Communications Engineering preferred
• Minimum 10-years commercial experience in B-to-B industry with at least 5 years’ experience leading marketing or product management.
• Knowledge in the Chinese automation industries, automation solutions and/or HMI/SCADA/OM software preferred
• Technically competent with end-to-end expertise and successful track record in leading marketing teams with demonstrated inclusive leadership skills to motivate, influence and drive changes at all levels across the organization for business excellence.
• Strong influence skills and adapt to working in a matrix organization
• Strong analytical skills and hands-on execution capabilities.
• Customer centric, growth driven, service and quality oriented.
• Say-Do accountability and tenacity to follow through tough missions and complex business issues.
• Strong interpersonal communication skills, both listening and presentation.
• High proficiency in English and Chinese languages, both written and verbal.
• Certified Six-Sigma Practitioner, a desirable qualification.
• Preferred Good financial acumen and analytical experience – data analysis, consolidation, trends and reporting

Desired Characteristics

通用电气（GE) 公司是一家全球领先的科技、服务和金融公司，是全球最大的多元化企业，致力于解决世界上最棘手的问题。GE的产品和服务范围广阔，从能源、石油天然气、水处理、航空、医疗、运输系统、家电、照明，到金融，客户遍及全球100多个国家，拥有30多万员工。杰夫?伊梅尔特先生是现任董事长及首席执行官。

GE公司的历史可追溯到托马斯?爱迪生，他于1878年创立了爱迪生电灯公司。1892年，爱迪生通用电气公司和汤姆森－休斯顿电气公司合并，成立了通用电气公司（GE）。GE是道 琼斯工业指数1896年设立以来唯一至今仍在指数榜上的公司。

2011年GE的年销售达1420亿美元。

GE现有6个产业部门，其中包括：航空、交通运输、医疗、能源、GE金融、家庭和商业解决方案。

GE (NYSE: GE) is Imagination at Work – an advanced global technology, service and finance company that is taking on the world’s toughest challenge. Widely recognized as the world’s largest multi-business company, GE excels in a variety of sectors including energy, oil and gas, water treatment, aviation, healthcare, transportation, lighting, appliances and finance. GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. Jeffrey R. Immelt is Chairman of the Board and Chief Executive Officer of GE.

The company traces its beginnings to Thomas A. Edison, who established Edison Electric Light Company in 1878. In 1892, a merger of Edison General Electric Company and Thomson-Houston Electric Company created General Electric Company. GE is the only company listed in the Dow Jones Industrial Index today that was also included in the original index in 1896.

Total revenue of GE reached $142.0 billion in 2011.

GE is having six businesses including: Aviation, Transportation, Healthcare, Energy, GE Capital, Home and Business Solutions.