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高级顾问(数字营销内容编辑)- 市场部 - 上海/北京 (职位编号:158462WD)

PwC 普华永道

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2021-01-10
  • 工作地点:北京
  • 招聘人数:若干人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:互联网营销师  编辑

职位描述

Job Description:


We are looking for an experienced editor to plan, oversee and supervise content marketing on multiple digital and social channels, to elevate the visibility and creditability as a professional service brand in the market. Locates in Mainland China.


Responsibilities:



  • Manage contents marketing on digital and social channels, including editorial planning, content revision, proof-reading, and path way to publishing and distribution
  • Manage workflows and processes across multiple teams to drive excellence in requesting, creating, editing, publishing, distributing and retiring content
  • Manage multiple priorities and projects to quickly adapt to the changing business needs and requirements
  • Work with digital content lead to develop content strategies and ensure the alignment with business goals
  • Ensure all content is on-brand, consistent in style, quality and tonality and optimized for the best in class reading experience on each channel
  • Supervise and coach writers and other content contributors; influence best practices in content, grammar, messaging, writing, and style
  • Work closely with analytics team to understand content performance and leverage data to modify and evolve the content strategy
  • Work closely with key stakeholders from various lines of services to understand their business objectives and priorities and create content plan to support their goals
  • Supervise outsourced services to ensure timely and quality delivery, within budget expectation
  • Work closely with the digital content lead to develop and implement continuous process improvements to achieve excellence in content marketing
  • Keep abreast with new trends in digital and social media



Reporting Line


Digital Content Lead, Mainland China and Hong Kong


Requirements



  • Bachelor's Degree holder in Marketing, Communication, Journalism or related disciplines
  • At least 3 years of relevant working experience
  • Strong communications skill and multi-task handling skill in a dynamic working environment
  • Experience on managing and work with agencies will be a plus
  • Experience on writing and editing others content and overseeing output on various digital and social channels
  • Understand marketing objectives and demonstrate an ability to deliver the message through the persuasive power of words
  • Proficiency in written and spoken Chinese
  • Good command of written and spoken English preferred
  • Good grasp and understanding of SEO and social media best practices
  • Strong marketing sense and proficient social media knowledge
  • Adapt your writing style according to established tone and style requirements
  • Candidates with less experience will be considered for junior position in the Digital Content team
  • Samples of your past work reference should be submitted along with your application



Key Attributes


In addition, candidates should illustrate the following personal attributes:



  • Demonstrates professionalism and integrity
  • A team player with positive attitude and result-oriented mindset
  • Planning and performing work in accordance with client requirements and professional standards
  • Open minded, agile with change and practical
  • Committed to self-develop and coaching of others for growth
  • In search of excellence and understands the value of team work to contributes team success
  • Good presentation, inter-personal skills, and problem solving ability
  • Excellent writing, grammar, editing, and proofreading skills



The PwC China (including Mainland China, Hong Kong, Macau) does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of PwC China (including Mainland China, Hong Kong, Macau). PwC China (including Mainland China, Hong Kong, Macau) is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under the local law.

职能类别:互联网营销师编辑

公司介绍

普华永道 - 中国內地、中国香港及中国澳门
普华永道中国內地、中国香港及中国澳门成员机构根据各地适用的法律协作运营。整体而言,员工总数超过17,000人,其中包括超过600名合伙人。
   
无论客户身在何处,普华永道均能提供所需的专业意见。我们实务经验丰富、高素质的专业团队能聆听各种意见,帮助客户解决业务问题,发掘并把握机遇。我们的行业专业化有助于就客户关注的领域共创解决方案。

我们分布于以下城市:北京、上海、香港、沈阳、天津、大连、济南、青岛、郑州、西安、南京、合肥、苏州、武汉、成都、杭州、宁波、重庆、长沙、昆明、厦门、广州、深圳、澳门、海口。

联系方式

  • Email:honglin.h.zhang@cn.pwc.com
  • 公司地址:浦东新区东育路588号