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助理品牌经理 ID49682

科蒂(中国)投资有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2019-11-28
  • 工作地点:上海-黄浦区
  • 招聘人数:若干人
  • 工作经验:2年经验
  • 学历要求:招若干人
  • 语言要求:不限
  • 职位月薪:4.5-6千/月
  • 职位类别:产品/品牌专员

职位描述

MISSION AND RESPONSIBILITIES

The Assistant Brand Manager is responsible to drive the development and execution of marketing bundles and brand plans to create and convert consumer interest to purchase. The role is to focus specifically on our global body-care brand Adidas.

Implement category strategies based on consumer/shopper insights, competitive threats and brand issues and opportunities

Achieve business results through executional excellence and leadership of the commercial team

Support to build and defend market share with plans aligned to long-term category/brand strategy

Applies understanding of local consumers, customers, and competitors to adapt the global bundle while sustaining the global strategy and product message

·         Partners with cross functional colleagues to ensure MKT activities are executed according to strategy and are supported by investments in promotions and advertising

 

THE COTY IDEAL FIT

Requirements:          

2+ years’ experience in Marketing, with excellent track record in innovation rollouts and flawless launch management, S&OP, IBP, and media planning & execution

Project Management: Ability to inspire and lead team, hold them accountable to deliver project deliverables

Experience in consumer work and mix development a plus

Strong communication, and good at coordinating and mobilizing the internal and external resources. Above CET 6 and can communicate in English fluently .

职能类别:产品/品牌专员

公司介绍

COTY is a leading global beauty company with net revenues of $4.4 billion for the fiscal year ended June 30, 2015. Founded in Paris in 1904, COTY is a pure play beauty company with a portfolio of well-known fragrances, color cosmetics, and skin & body care products sold in over 130 countries and territories. COTY's product offerings include such global brands as adidas, Calvin Klein, Chloé, Davidoff, Marc Jacobs, OPI, philosophy, Playboy, Rimmel, and Sally Hansen.
 
Innovation is in our bloodstream. We capture trends sooner, thereby creating enduring brands that speak to the aspirations and lifestyles of today's customers. Driven by passion, creative freedom, and an entrepreneurial spirit, COTY has built a unique portfolio of beauty brands that have produced some of the strongest consumer franchises in history.

We believe good ideas can come from anywhere, and this entrepreneurial culture drives growth and raises the standard of the industry overall. We encourage people to speak their minds, and we foster a democratic spirit and a “no suit and tie style” throughout our diverse organization. Our team is made up of forward-thinking, fast-moving leaders who embrace disruptive creativity.

Our motto is Faster. Further. Freer., as we believe there are no limits to innovation. It’s in our creative DNA to recognize that innovation results from a journey sparked by the sharing of ideas, shaped by imagination and fueled by collaboration.

We are truly a global player with about 9,000 employees, subsidiaries in over 40 countries and our products are sold in 130 countries and territories. Our principal executive offices are located in New York.

联系方式

  • 公司地址:地址:span黄浦区福州路666号