苏州招聘

OVERVIEW:

• The job goals are to understand China aftermarket industry and interpret business growth requirement / tendency to provide solid programs to assist Gates business development.
• This position belongs to marketing communication team to lead brand communication, including brand and education contents creation, PR communication, press release, copywriting, design sense to fulfill increasing marketing needs.
• The position requests candidate has more than 5 year marketing experiences in branding and planning areas.
• He or she has competences to take initiative to lead cross-function teams to efficiently execute online and offline events. He or she has ability to continuously generate innovative ideas to meet Gates AR business growth.

THE ROLE

• Report directly to Marketing Communication Manager.
• Independently generate marketing campaign scheme, design proper communication strategy/contents, and effectively make it on the ground.
• Identify the market opportunity and closely work with sales team to come up with the external communication plan.
• Independently take initiative to lead cross-function internal / external teams to efficiently execute on-line and off-line events.
• Be responsible for program budget control through planning, execution and assessment.
• Be good under pressure, and good team player.
• Good PPT and Excel ability, familiar with

YOUR RESPONSIBILITIES: 

Accountability #1:

• Independently work with agencies to execute all creative and communication materials for each campaign with good schedule control ability and production knowledge.
• Coordinate with media partners to provide the creative and related advertorial materials on time, monitor and consummate the content issue regarding brand and each campaign’s theme.
• Be responsible for increasing the brand awareness and customer loyalty in China, and introduce the brand strengths in China.
• Continuously update marketing activities pipeline and budget, maintain a leading position in the industry. Seek and gather marketing information, customer’s data and competitor’s status, assist sales team and dealer to deliver the detail communication strategy and plan.

Accountability #2:

• Develop, organize, and implement the marketing activity and evaluate the result of each marketing campaign.
• Closely liaise with frontline sales team, product team, and promoter team to ensure the support and local execution for national and regional campaign.

Accountability #3:

• Responsible for marketing program budget control and tracking through planning, execution and assessment.

YOUR QUALIFICATIONS:  

    

• Minimum 5-year marketing experiences in branding and planning areas in a multinational company. Prior 4A advertising agency experience in auto industry is preferred.
• Must have a Bachelor degree from a major university, preferably Chinese major, marketing and communications related.
• Have comprehensive expertise and experience in defining and implementing marketing communication strategies across all relevant channels as well as a proven track record in marketing and customer experience management.
• Innovative, result oriented, logical thinking, proactivity and good analysis skills.
• Good writing skills both in English and Chinese.
• Good project management, interpersonal and presentation skills
• Good PC skills, particularly good command of Excel and PowerPoint.
• Willing to travel. (less than 20% of total)

1. 全日制本科，学士学位；
2. 5年以上外企品牌策划经验和案子；4A广告公司策划，优先考虑。有汽车行业品牌策划经验的，优先考虑。
3. 熟悉品牌传播交流方式，擅长品牌定位、市场策略、传播技巧、品宣资料策划、活动策划和执行，具有媒体资源者/广告公司资源者优先；
4. 独立和广告公司合作，制定符合品牌需求、有建设性和创意的方案，包括但不限于：品牌策略，KSP，KV，品牌/教育类视频，以及全新的品宣物料；
5. 良好的文案和创意能力，良好的审美，有扎实的文字功底，文笔流畅，撰写能力强者优先；掌握新闻稿撰写基本要求；
6. 了解互联网品牌传播趋势及相关技术；如：H5，社会化Digital／Social营销策划，及线上线下整合营销策划等；
7. 逻辑思维能力强，优秀的PPT和Excel技能，良好的信息获取、分析能力；并具有较强的时间管理能力善于沟通，反应敏捷

Driven by Possibility

Gates Corporation is a leading manufacturer of application-specific fluid power and power transmission solutions. At Gates, we are driven to push the boundaries of materials science to engineer products that continually exceed expectations.

We don’t rest on our rich heritage of innovation. We leverage it to inspire solutions that will power the next hundred years. We invest continually in R&D and technology, so our products not only outperform industry standards; they exceed our customers’ demanding expectations. We invest in our people, bringing real-world experience that enables us to solve our customers’ diverse challenges of today and anticipate those of tomorrow. And we are constantly expanding our product catalog and value-added service offerings to support every facet of our customers’ operations. In the most extreme environments and those more familiar, Gates is there with the right product, in the right place at the right time. Whether building original equipment or maintaining products in the aftermarket, we enable companies in every industry to be more efficient, productive, and profitable.

公司主页：************ (中文) ************* (英文)

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盖茨优霓塔传动系统（苏州）有限公司是汽车/工业传动系统领跑者！公司成立于1995年，隶属于美国盖茨集团公司（原美国盖茨橡胶公司）和日本霓塔公司在日本的分支机构盖茨优霓塔亚洲有限公司。总投资金额8，500万美金，总占地面积为61，000平方米，是国内全外资专业生产传动带的制造厂。公司引进并结合了盖茨欧，美，日在传动带行业的***，原材料，设备和管理，专业生产汽车和工业用正时带，多楔带、三角带以及摩托车变速带，并按照已通过的TS16949国际标准，确保始终如一地生产出高质量的产品。同时，还以优良的工程解决方案，为客户提供全套设计，开发，测试以及检验技术，以服务于汽车原装设备工业，并为中国当地厂家提供技术咨询和帮助。公司自建厂至今，已成为许多家国内重要汽车和发动机制造厂的供应商。如一汽大众，上海通用，广州本田，东风神龙，江铃福特，上海德尔福等。在工业领域，公司客户由重工业设备到高精度机器，包括：建设用发动机，纺织器械，运动器材，家电（洗衣机），办公设备等。如海尔，日立，三星，ICON等。公司在汽车原装设备配套行业的贡献促进了售后市场产品的适应性和高品质，使得在维修市场的发展同样取得了突破性的进展。

随着公司业务的不断增长，我们期待优秀的您加入我们的团队，与公司一起发展。