Marketing Executive (E-Marketing)
雷尼绍(上海)贸易有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:仪器仪表/工业自动化
职位信息
- 发布日期:2019-01-17
- 工作地点:上海
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:大专
- 职位月薪:0.8-1.1万/月
- 职位类别:市场/营销/拓展专员
职位描述
Position Summary
We are looking for an e-marketing executive who will be mainly dedicated to developing the creative content on e-marketing platform with solid data support to drive satisfying result including regular e-marketing tools, media investment and big event.
This position holder will cooperate with BD team and sales team to launch marketing campaign on e-commerce platform based on company marketing strategy to enhance Renishaw brand influence.
Responsibilities
l Engage in hands-on, day-to-day management of company’s e-marketing channels, acting as the primary voice of the company on all channels.
l Blast out monthly e-newsletter and feedback report accordingly, meeting open rate & CTR target.
l Maintain company website including upload news/case studies on live, as well as on-line video space updates.
l Web analytics (GA) for annual web traffic report.
l Maintain a good/ long-term relationship with China industry media and try to get maximum media exposure from outside media resource.
l Ensure all e-marketing content is on-brand, consistent in style, quality, and tone of voice, and optimized for search and user experience on all channels
l Work out company newsletter and product brochure.
l Oversee design (i.e., portal banner, profile image, thumbnails)
l Develop digital marketing programs, aligned with business objectives as well as follow internet best practices.
l Complete regular testing of content types, posting frequency, and other campaign characteristics with target audiences, then optimize tactics based on results.
l Inventory management for internal marketing materials.
l Work as a team member and assist other company marketing activities.
Qualifications/ Requirements
l University bachelor degree in Marketing or E-Commerce
l 3-5 years of experience in marketing role, social media experience is plus
l Solid knowledge in e-marketing/ PR/ media and digital marketing
l Adequate experience of using Photoshop or Illustrator is required, technical proficiency in Excel and PPT is a plus
l Strong communication, inter-personal, coordination skills and able to work under pressure
l Self-motivated, able to work independently and as a team
l Fluency in English is a must
职能类别: 市场/营销/拓展专员
公司介绍
英国雷尼绍(Renishaw)公司是计量领域享有盛誉的领先者,提供高性能、具有卓越性价比的计量方案。遍布世界各地的分公司和经销商为客户提供优质服务和支持。Renishaw专门生产精密测量仪器包括:坐标测量机用测头、数控机床用测头、精度校准用激光干涉仪及附件、动态校准设备、模具制造用高速激光扫描机、直线光栅及圆光栅、直线磁栅、圆磁栅、激光尺、牙科CAD/CAM以及激光拉曼光谱仪等科学测试仪器。
为适应中国市场的飞速发展,英国雷尼绍(Renishaw) 诚邀积极进取的高素质人才加盟我司北京、上海、广州、成都、青岛、西安和沈阳办事处。我们在未来还会根据业务发展情况计划在中国其他城市成立办事处,欢迎有识之士加盟。
有意者请将中、英文简历以附件方式E-mail至HR-China@renishaw.com,并请务必在邮件标题上注明“应聘” “姓名全拼”
http://www.renishaw.com.cn
公司网站:http://www.renishaw.com.cn
电 话:(021)61806416
传 真:(021)61806418
电子邮箱:kathy.lu@renishaw.com
联系方式
- Email:HR-China@renishaw.com
- 公司地址:地址:span西安市高新技术产业开发区科技路38号 林凯国际大厦907