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教育副经理,MMPR(北京)(职位编号:19363BR)

诺和诺德(中国)制药有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:制药/生物工程

职位信息

  • 发布日期:2014-04-30
  • 工作地点:北京
  • 招聘人数:若干
  • 工作经验:三年以上
  • 学历要求:硕士
  • 语言要求:英语熟练
  • 职位月薪:面议
  • 职位类别:市场/营销/拓展经理  药品市场推广经理

职位描述

Key responsibilities 重要职责
Assist on formulating multichannel marketing strategy and build up marketing plan for HCP education activities through multi-channel to support the overall China business objectives.
Ensure the successful implementation of all multichannel marketing activities towards HCP.
Explore new opportunities to enhance NN leadership in multi-channel targeting on HCP.
Build internal and external relationships.

Main job tasks 主要工作任务
1) Assist on formulating strategies and build up marketing plan for multichannel marketing activities in China, targeting on professionals.
Explore new e-marketing channels and models to support multichannel marketing strategy and strengthen NN leadership.
Monitor competitive landscape to identify business threats and opportunities and develop business strategies and plans to address them.

2) Develop operational plans for multichannel promotion covering full product pipeline, ensuring achieving overall business objectives.
Establish and oversee budgets, plans, policies, and programmes that will effectively implement the e-marketing strategies and objectives.
Operate and optimized itangyi, Weibo and WeChat account, and 3rd party cooperation program, to meet business objectives.
Develop internal and external promotion materials, explore innovative broadcasting and education approaches, to increase e-marketing share of voice, expand education coverage, to strength NN market share and facilitate market expansion strategy.
Maintain an on-going and timely line reporting, ensuring up-to-date reporting on the performance and well-being of the team.
Ensure team compliance with NN policies, quality procedures, fundamentals, internal regulations and local laws.
Timely monitor safety information on www.itangyi.com


3) Explore new business model and idea to expand HCP coverage and enhance loyalty through multichannel.
Design, execute and track the program to measure the opportunities.

4) Maintain and expand positive relationships with external parties, authorities and customers, to enhance the corporate image and making NN the preferred partner, in order to expand impact and enhance efficiency of NN initiated programs.
Liaise with cross-functional teams and affiliates to improve business performance.

Education 教育背景
·Relevant graduate level degree, e.g. Pharmacy, Science or Business Administration
·Fluency in both written & spoken English.

Experience 经验
·Above 3-year experience in pharmaceutical industry or related industry like medical devices or healthcare industry
·Min 3 years in sales or marketing functions

Personal skills 技能
·Drives Performance
·Resilience
·Assertiveness/ Self confidence
·Communication
·Business Ethics
·Deals with change/ ambiguity
·Fosters Innovation/ continuous improvement
·EQ
·Networking


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公司介绍

  诺和诺德是世界领先的生物制药公司,在用于糖尿病治疗的胰岛素开发和生产方面居世界领先地位。诺和诺德总部位于丹麦首都哥本哈根,员工总数30000人,分布于79个国家,产品销售遍布180个国家。在欧美均建有生产厂。
  诺和诺德的产品60年代初就已进入中国市场。1994年初,诺和诺德董事会通过了在中国实施战略投资的计划,在北京建立诺和诺德(中国)制药有限公司总部和生物技术研究发展中心,在天津兴建现代化生产工厂,并在全国30多个城市建立了完善的营销体系。欲了解详情,请访问诺和诺德中国网站:www.novonordisk.com.cn

  为配合公司在中国业务的迅速发展,现诚聘。

  诺和诺德将为您提供具有竞争力的福利、完善的个人发展与培训机会,使您在国际化的管理与富有挑战性的工作环境中不断地进步与自我实现!应聘者请将个人简历、期望薪水、身份证、学历证明复印件于10日内寄至本公司。
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联系方式

  • 公司网站:http://www.novonordisk.com.cn
  • 公司地址:北京市朝阳区广顺南大街8号利星行中心3号楼4,5层 (邮编:100102)
  • 邮政编码:100020
  • 电话:18701492989