Digital Marketing Supervisor
上海泛轶商务服务有限公司
- 公司规模:少于50人
- 公司性质:民营公司
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2016-11-15
- 工作地点:上海-徐汇区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 语言要求:英语
- 职位月薪:15000-19999/月
- 职位类别:市场/营销/拓展主管
职位描述
职位描述:
Responsibilities:
1.Develop local digital marketing strategy and programs, aligned with business objectives, messaging and corporate brand standards as well as follow internet best practices;
2.Management of digital approaches and tactics: Website, Intranet,EDM, SMS, PPC, SEO, social Media and master related Technology;
3.Identify both short and long term approaches and digital initiatives for Sales support/leads generation, key customer segments and business units, potential education which will grow customer acquisition, retention and cross 'sell';
4.Coordinate online campaigns and customer/patient club,work with Business Unit/department for best digital practice;
5.Management vendor relationships for digital activities;
6.Other duties as assigned as marketing communication support including offline events and public relationship and digitalized materials.
Qualifications:
1.Bachelor and above degree in marketing, business or related major;
2.At least 3-5 working experience in digital MKT, B2B digital experience is preferred;
3.Target oriented, creative and passionate;
4.Strong communication skill and ownership;
5.Personal leadership;
6.Business & Organization Knowledge: Understands marketing of Medical device;
7.General knowledge on hemodialysis products, target segments, customer attributes and terminologies, or quick learner on medical knowledge;
8.Strategic sense/understanding capability to support comprehensive marketing;
9.Good spoken and written English.
Fresenius Medical Care (Shanghai) Co., Ltd.
Fresenius is a large German-owned multinational enterprises, business involves drugs, nutrition, medical equipment, hospital management and a number of medical and health-related industries, the company's main product is hemodialysis machine. In the world with nearly 60,000 employees, with offices around the world, branch offices and offices.
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Responsibilities:
1.Develop local digital marketing strategy and programs, aligned with business objectives, messaging and corporate brand standards as well as follow internet best practices;
2.Management of digital approaches and tactics: Website, Intranet,EDM, SMS, PPC, SEO, social Media and master related Technology;
3.Identify both short and long term approaches and digital initiatives for Sales support/leads generation, key customer segments and business units, potential education which will grow customer acquisition, retention and cross 'sell';
4.Coordinate online campaigns and customer/patient club,work with Business Unit/department for best digital practice;
5.Management vendor relationships for digital activities;
6.Other duties as assigned as marketing communication support including offline events and public relationship and digitalized materials.
Qualifications:
1.Bachelor and above degree in marketing, business or related major;
2.At least 3-5 working experience in digital MKT, B2B digital experience is preferred;
3.Target oriented, creative and passionate;
4.Strong communication skill and ownership;
5.Personal leadership;
6.Business & Organization Knowledge: Understands marketing of Medical device;
7.General knowledge on hemodialysis products, target segments, customer attributes and terminologies, or quick learner on medical knowledge;
8.Strategic sense/understanding capability to support comprehensive marketing;
9.Good spoken and written English.
Fresenius Medical Care (Shanghai) Co., Ltd.
Fresenius is a large German-owned multinational enterprises, business involves drugs, nutrition, medical equipment, hospital management and a number of medical and health-related industries, the company's main product is hemodialysis machine. In the world with nearly 60,000 employees, with offices around the world, branch offices and offices.
职能类别: 市场/营销/拓展主管
公司介绍
2014年泛轶咨询公司【Fayer】在上海创立;
Fayer为众多500强企业提供专业的人力资源咨询服务,专注于人力资源管理领域的中高端人力资源招聘。
在新兴服务领域拥有人才、资源、规模、等一定优势和影响力。
坚持“诚信、团队、敬业、专注”的核心价值观,致力于成为客户的长期战略招聘伙伴,成为人才的长期职业发展伙伴!
我们的客户有:劲霸男装、携程旅行网、永辉超市、东方国际集团等知名上市企业。
Fayer为众多500强企业提供专业的人力资源咨询服务,专注于人力资源管理领域的中高端人力资源招聘。
在新兴服务领域拥有人才、资源、规模、等一定优势和影响力。
坚持“诚信、团队、敬业、专注”的核心价值观,致力于成为客户的长期战略招聘伙伴,成为人才的长期职业发展伙伴!
我们的客户有:劲霸男装、携程旅行网、永辉超市、东方国际集团等知名上市企业。
联系方式
- 公司地址:地址:span金科路