上海 [切换城市] 上海招聘上海市场/营销招聘上海市场分析/调研人员招聘

CRM Manager

镫宏(上海)商贸有限公司

  • 公司规模:150-500人
  • 公司性质:外资(非欧美)
  • 公司行业:互联网/电子商务

职位信息

  • 发布日期:2016-11-15
  • 工作地点:上海-徐汇区
  • 招聘人数:若干人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 语言要求:英语
  • 职位月薪:15000-19999/月
  • 职位类别:市场分析/调研人员  

职位描述

职位描述:
Job Summary:
Our e-marketplace is looking for a CRM manager to drive our customer recruiting, retention and tailor made program. The role will create an excellent consumer journey through overseeing the entire user experience – VIP loyalty program, highly-personalized service.

The ideal candidate will be a deep insights base on purchase data/analysis on consumer behaviors in China. He/she will think creatively to innovate the way we interact with consumers across multiple platforms. He/she will continue to redefine the standard of customer care that delights and surprises our customers.

Job Responsibilities:
- Manage all VIP loyalty activities and provide strategic plan and support for client development;
- Work closely with Technology team to create loyalty program and constantly improve through exceeding industry’s best practices;
- Manage day-to-day CRM activities. To analyze consumer ordering behavior and need, from different activities. i.e. usage occasion, frequency, data party size, etc.;
- Manage additional projects related to CRM. To design loyalty program to increase sales. i.e. to gain new user or win back lapsed users or build up usage frequency for existing users;
- To implement the above programs, track results and cumulate key insights;
- Define customer segmentation and for targeted consumer-segment marketing and promotions;
- Drive sales through developing and managing an effective loyalty program;
- Create and present analytics of consumer shopping behaviors, preferences and e-commerce industry trends;

Job Requirements:
- University graduate with 5-7 years of CRM/e-commerce experience and tele-communications industry is a plus;
- Understanding of CRM and VIP loyalty program model development and strategy;
- Understanding of the customer segmentation and behavior in China;
- Strong project management skills with the ability to influence cross-functional teams, without direct authority.
- Desire to work in a fast-paced, results-oriented startup environment;
- Fluent in English and Microsoft office application skills;

职能类别: 市场分析/调研人员

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公司介绍

ABOUT MyMM GROUP LIMITED

MyMM is a social fashion and lifestyle eCommerce technology company.

Our investors are market leaders in Greater China for shopping mall development, operations, retail, distribution, logistics, and execution. They include, The Wharf (Holdings) Limited (SEHK:0004), Walton Brown Group, a member of the Lane Crawford Joyce Group and eCargo Holdings Limited (ASX:ECG), who collectively are specialists and market leaders in bringing global luxury and designer brands to China from all over the world and connecting these brands with consumers in Greater China.

Our largest shareholder, The Wharf (Holdings) Limited, is one of the most well-known companies in Hong Kong, which operate Harbour City and Times Square, both iconic shopping malls in Hong Kong which attract over 100 million visitors per year. Collectively, this Group has more than 100 years of operating experience in China and Hong Kong, working directly with more than 800 of the most well-known fashion, beauty and lifestyle brands from around the world.

联系方式

  • Email:recruitwwe@waltonbrown.com.cn
  • 公司地址:上班地址:汾阳路138号