上海招聘

职位描述：
Key responsibilities:

1. Ensure brand positioning, communication strategy can be fully understood by dealers and speak same voice in local market communication.
2. Ensure a good balance and in-depth communication of Volvo branding is spread in China wide.
3. Sharing VCCN media strategy and spot plan with dealers and getting feedback from local market
4. Monitoring dealers' performance in local market by reviewing dealer master marketing plan, quarterly marketing plan and monthly market implementation report. And giving feedback and suggestions to each dealer.
5. Collecting local market feedback which is essence for decision making in strategy level
6. Dealer supporting toolkits development based on each campaign, including ATL material, Showroom POS, sticker and special DM
7. Tailor-made tactic campaign for dealers.
8. As the coordination role, collecting PR and Event plan from local and monitoring their implementation; moreover giving feedback to PR colleague timely.
9. Cooperate with sales team working as an entire team in dealer performance supervision.
10. Marketing tactic campaign based on sales status and requirements.
11. Dealer activation guideline for dealers under branding umbrella and based on sales tactics.
12. Involved in dealer marketing rules and regulation Set-up; special preparation for NSC establishment
13. In the implementation level to ensure the information flow is smoothly between VCCN and Dealers; sending out dealer communication letter on quarterly basis and campaign basis.
14. Support event colleague in dealer local show management: CRM and event
Qualification:
? Bachelor Degree and above majoring in Marketing relevant
1. More than 5 years’ experience in similar capacity
2. Excellent interpersonal and communication skills
3. Good English and PC skills
4. Exceptional marketing skills
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