上海招聘

职位描述：
Dulwich Chinese International School (DCIS) recognises that exceptional and inspirational teachers are our most valuable resource in providing our students with an excellent international education. DCIS teachers are ambitious for their students’ learning and put students first in everything they do. They have the highest aspirations for their students’ achievement and development, both in the classroom and through the many extra-curricular activities on offer. Our teachers actively promote the School’s Mission and Vision through their enthusiastic and full participation in School life and their supportive engagement with students, colleagues and parents.
 
Duties & Responsibilities

Overall Responsibility:
-To oversee all aspects of marketing, admissions, event management, and communications of the School.
-To assume any other duties, roles and responsibilities as delegated by the Headmaster.

Specific Responsibilities:
Marketing & Communications
Oversight of the Marketing program, responsibilities include:
-School Branding: make sure the School brand, outward image and reputation are aligned with DCI group public image and market expectation
-Fairs & Marketing Events: Carefully select the right school fairs and exhibitions to attend. Make sure the school is well presented and well received in the identified education related fairs, exhibitions, and events. Generate significant interests and applications through these fairs. Organise and/or attend education related marketing events including press release, education forum, etc.
-Advertising: make sure well-designed School advertisements appear on all targeted print media and online social media
-Website: School website is well designed and frequently updated.
-Printed Material: design and produce all the marketing related materials including brochures, collaterals, posters, banners, gifts, etc.
-Content: Frequently write up all sorts of positive news of the School (newsletters, reports on school events & activities, students’ works and successful stories, parents & teachers interviews) in both Chinese and English. Make sure the stories are broadcasted and shared in a wide range of targeted media (WeChat, Weibo etc.), and generate significant interests and positive impression of the School.
-School events: Identify suitable suppliers to help if needed. Make sure all the whole School events are well organized and reflect our commitment to excellence, and is of a quality by international and professional standards.
-Film and Photography: Oversee all arrangements for School photographs & films including sourcing the service and liaising with parents, students, teachers and administrators
-School visit: Make the arrangements for all official visits to the School by the Board, or by representatives of Dulwich College or DCI schools.
-Customer Service: Make sure all the parents that visit the campus leave with deeper understanding of the School’s Philosophy and Values, and impressed by the professionalism and commitment of the teachers and staff.

Admissions:
-Oversight of the Admissions Program to ensure School admission targets are met or new strategies are applied to maximize enrolment
-Establish relationships with feeder schools, kindergartens, and related government authorities to maximize the school applications
-Oversight of the marketing and admissions policies’ legal compliance. Make sure the admissions policies are complied with the local government policies and regulations, and the school marketing channels and strategies are all legally complied.
-Maintain accurate records of the competitor schools in regards of their admissions policies, admissions strategies, etc.

Requirements
Capabilities:
-Strong motivator, communicator and administrator with creativity and high emotional intelligence
-Able to provide professional leadership and guidance to the M&A Department
-Strong project management and organizational skills
-High-level conversational proficiency in both English and Chinese
-Highly developed writing and editorial skills in both Chinese and English

Experience:
-Bachelor Degree from a leading US or UK university that is recognized for excellent reading and writing training.
-First-hand experience with Chinese schools is desirable.
-Experience in Marketing or PR department in an educational setting is helpful.
-Successful experience in an Education related media as a journalist or editor is preferred.

Dulwich College International is committed to safeguarding and promoting the welfare of all the students in our care and expects all applicants to share this commitment. We follow safe recruitment practices which are aligned to the recommendations of the International Task Force on Child Protection. We hold ourselves to a high standard of effective recruiting practices with specific attention to child protection. All appointments are subject to an interview, identity checks, criminal record checks, and successful references. 举报 分享

上海百闻教育信息咨询有限公司是一家专业从事教育信息咨询和管理的内资公司，2010年成立于上海。百闻致力于中国学生的全人教育和本土学校的国际化教育研究，与国内外多家教育机构进行了交流合作，合作对象包括江苏省苏州中学，上海世界外国语中学，上海位育中学等。2012年百闻公司与江苏省苏州中学和德威教育集团合作，在苏州举办了苏州工业园区德威联合书院，为中国学生提供国际高中和留学咨询服务，办学四年来取得了令人瞩目的办学成果，数百位毕业生进入了世界一流大学，如今已成为江苏省公认最优秀的国际高中之一。