Planning Director
睿狮广告传播
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:广告
职位信息
- 发布日期:2016-10-12
- 工作地点:上海-徐汇区
- 招聘人数:若干人
- 学历要求:本科
- 语言要求:英语 熟练
- 职位月薪:20000-40000/月
- 职位类别:其他 企业/业务发展经理
职位描述
职位描述:
Focus
This role leads the strategic direction of the brand regionally, supporting the global brand direction; through an excellent understanding of the brand strategy and that of its competitors, is able to land the best ideas; an advocate of the agency.
Key Responsibilities
Work on one of the most famous FMCG companies client
Directs the creative brief through the creative process whilst inspiring the creative work; ensures teams are briefed and the creative relationship is strong to produce good work; with an excellent creative mindset, can sell an fresh and best in class creative ideas
Sets clear expectations for the role of planning to the client and internal teams; readjusts team priorities where necessary; Leads creative/strategic pitches
Stays abreast of commercial knowledge relating to the brand, client and competitors; works within the agency resources and budgets; is able to contribute to growth opportunities on the business or beyond
Enduring regional client-relationships; inspires client confidence and debates and negotiates actions right for the agency and client
Expert knowledge of 360 communications; actively pursues digital opportunities; pushes others to challenge the status quo for each brief
Consciously takes a wider view on the global direction of the agency and brand to ensure goals are aligned; effectively debates and inspires colleagues to produce the best work; plays a crucial role in the trinity to develop great ideas
Skills/ Experience:
Solid FMCG communication planning experience.
Demonstrated ability to build effective interpersonal internal/external partnerships, and can grow and maintain key relationship.
Proven ability to work effectively in a collaborative, holistic and team-oriented environment, passion for diversity, inclusion and cultural sensitivity.
At least 7 years of experience in related working exp. in 4A Company.
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Focus
This role leads the strategic direction of the brand regionally, supporting the global brand direction; through an excellent understanding of the brand strategy and that of its competitors, is able to land the best ideas; an advocate of the agency.
Key Responsibilities
Work on one of the most famous FMCG companies client
Directs the creative brief through the creative process whilst inspiring the creative work; ensures teams are briefed and the creative relationship is strong to produce good work; with an excellent creative mindset, can sell an fresh and best in class creative ideas
Sets clear expectations for the role of planning to the client and internal teams; readjusts team priorities where necessary; Leads creative/strategic pitches
Stays abreast of commercial knowledge relating to the brand, client and competitors; works within the agency resources and budgets; is able to contribute to growth opportunities on the business or beyond
Enduring regional client-relationships; inspires client confidence and debates and negotiates actions right for the agency and client
Expert knowledge of 360 communications; actively pursues digital opportunities; pushes others to challenge the status quo for each brief
Consciously takes a wider view on the global direction of the agency and brand to ensure goals are aligned; effectively debates and inspires colleagues to produce the best work; plays a crucial role in the trinity to develop great ideas
Skills/ Experience:
Solid FMCG communication planning experience.
Demonstrated ability to build effective interpersonal internal/external partnerships, and can grow and maintain key relationship.
Proven ability to work effectively in a collaborative, holistic and team-oriented environment, passion for diversity, inclusion and cultural sensitivity.
At least 7 years of experience in related working exp. in 4A Company.
职能类别: 其他 企业/业务发展经理
关键字: 4A Planning 策划 总监
公司介绍
关于睿狮广告传播
睿狮广告传播隶属于MullenLowe Group,是以创意为核心的整合传播公司,曾凭借多个兼具创意和实效的作品获得业界同仁的好评。睿狮中国团队曾获“客户最满意的创意伙伴”称号,居艾菲指数排名前列,并斩获数百座国际国内知名奖项,包括戛纳金狮,OneShow,D&AD,龙玺等。
睿狮广告传播坚持探索最敏锐的本土洞察,以最动人的创意方案影响消费者。我们深信巧思的创意和挑战者的态度必将为客户赢得超乎寻常的关注,为行业和整个社会带来更高的价值。
睿狮广告传播隶属于MullenLowe Group,是以创意为核心的整合传播公司,曾凭借多个兼具创意和实效的作品获得业界同仁的好评。睿狮中国团队曾获“客户最满意的创意伙伴”称号,居艾菲指数排名前列,并斩获数百座国际国内知名奖项,包括戛纳金狮,OneShow,D&AD,龙玺等。
睿狮广告传播坚持探索最敏锐的本土洞察,以最动人的创意方案影响消费者。我们深信巧思的创意和挑战者的态度必将为客户赢得超乎寻常的关注,为行业和整个社会带来更高的价值。
联系方式
- 公司地址:上班地址:淮海国际广场(1号线/10号线/12号线陕西南路站)