上海招聘

Objective / Purpose:

? The Senior Account Director is responsible and accountable for the deliveries and growth of assigned client accounts. The individual is responsible for the client relationship and seamless delivery of marketing plans and campaigns to client CRM programs. Supports the Client Service Director/Senior Management in the development of marketing plans aligned with client CRM program objectives. Carry through the marketing plans with seamless planning and execution of marketing campaigns and activities.
? Senior Account Director needs to drive results and high quality of work from the account servicing team, through coaching and mentoring, and retention of key team members. Support a positive and constructive work environment that fosters strong teamwork and idea generation.
? This role also plays a supportive role in the development of new business opportunities and strategies.
? Report to Client Services Director



Key Deliveries:

Client Relationship:
? Be the day-to-day contact of ICLP in the client relationship.
? Listen, understand and act on all client needs.
? Improve, grow and develop relationships within the client structure
? Ensure awareness of organisational structure of clients, and develop relationships with key decision makers throughout clients organisation
? Ensure the output of excellent work for clients from all departments including Account Service team
? Determine when more senior level involvement and initiate this

Strategic Direction of Accounts:
? Responsibility for the growth and development of the accounts and the client business
? Gain a good understanding of the clients' business, industry, competitors and actively apply this knowledge to clients' business
? Have a good understanding of ICLP's core skills, products and services. Ability to develop marketing solutions to address client business objectives utilizing ICLP's products and services.
? Work with Client Service Director/Senior Management to develop account plans that are structurally sound.
? Good understanding of CRM marketing disciplines and how it relates to the markets that both ICLP and our clients operate within

Project Management:
? Play the role of overall Project Manager for major projects encompassing multiple departments; coordinating delivery from all internal departments. Provide necessary project direction in project scoping, timeline planning, identify resources and define roles and responsibilities.
? Develop project charter to define roles and responsibilities with client, project stewardship and governance process; outlining point of escalation, issue management process and approval process.
? Steward and monitor project progress to ensure on-time and on budget delivery of project
? Develop campaign workflow and customer user experience journey to ensure good customer experience that will help garner the response and result to meet the campaign objectives.

Leadership & Team Development:
? Demonstrate leadership in the delivery and competency of your direct and indirect team, within Account Service and of other departments
? Team management and supervision.
? Maintain a positive and constructive environment that foster teamwork and creativity.
? Work with HR to determine recruitment requirements and ensure the best individuals are recruited into the team.
? Conduct team appraisals and reviews, and agree objectives for all team members.
? Gain an understanding of the teams talents and aspirations and implement a structure to optimise these.
? Educate the team - enable team members to develop the skills and experiences required to provide excellent client service. Identify training requirements, either internal (on the job) or external, and implement as and when appropriate.
? Be the conduit to communicate sentiment of team morale, providing feedback from team members on HR matters and working on an action plan to address issue, if any.
? Proactively manage any performance issues within your team in conjunction with HR.
? Manage expectations of the agency, client and your team.

Financial & Commercial:
? Recognise and understand the financial operations of ICLP and the opportunity to impact the bottom line in your decision making
? Monitor and control clients' budgets to ensure the account is run efficiently and activity is accurately forecast.
? Control and monitor accurate invoicing and ensure debtor days are within target

Business Development:
? Help drive new opportunities identified by ICLP Business Development
? Support the development of business proposals and/or strategic solutions for these opportunities
? Deliver solutions knowledgably, showing an in depth understanding of ICLP full offering and capabilities
? Understand strategic direction for the client and convert new opportunities for ICLP.


How will success be measured?
? Demonstration of strong client relationships
? Create win-win solutions for both ICLP and the client
? Solid project management skills with seamless campaign execution success
? Ability to support strategic marketing plans for client CRM program that meets program objectives
? Demonstration of good team competence and skills through effective management
? Demonstration of strong teamwork across departments and positive morale in work environment
? Ability to act with maturity in situations both internally and externally in the best interests of ICLP.
? Coordinated cohesive delivery of all services.


Essential Personal Attributes:
? Excellent project management skills
? Meticulous and detailed
? Strong presentation skills
? Good marketing acumen
? Creative and lateral in thinking, willing to think out of the box
? Flexible and adaptable to changing environments
? Energy, enthusiasm and positive attitude with a desire to progress
? Self motivated & ability to motivate others
? Able to accept direction and suggestions for personal development
? Question the boundaries
? Comfortable in managing upwards

Essential Skills & Experience:
? Minimum 6 years experience within the marketing industry (marketing degree / qualifications) either in agency or client environment
? Relevant China market experience is a must
? Good understanding of CRM and/or loyalty marketing
? Ability to manage multiple projects and marketing activities successfully
? Good understanding of online and below-the-line disciplines and techniques
? Good exposure to creative process
? Good understanding of IT, Client Services, Partnership, Reward Operations, Creative, Data Analytics and Call Centre
? Good written and verbal communication skills in Chinese and English
? Good numeracy skills
? Demonstrated creative problem solving and ability to work with strategic concepts
? Ability to manage, motivate and lead a small team
? Preferred to have marketing budgetary planning experience on the client side

Collinson Group简介
Collinson Group (http://www.collinsongroup.com ) 是一家致力于通过影响消费者行为来为客户创造更多利润和价值的全球领导企业。
集团汇聚了顶尖行业专家，组成独一无二的团队，为四大核心业务打造市场领先的产品和服务，即客户忠诚计划、生活方式权益计划、保险与援助计划。
集团可提供有关富裕消费者和频繁旅行者无可比拟的行业洞察和专业知识，帮助企业为顾客创造并提供有利于提高互动性、忠诚度和价值的产品与服务。
Collinson Group拥有30年的丰富经验，在全球设有25个办事机构，为170个国家的800多位客户提供服务，共聘有2000名员工，管理着2000多万名终端客户。其客户包括：MasterCard、VISA、Diners、国泰航空(Cathay Pacific)、英国航空(British Airways)、法航荷航集团(Air France KLM)和洲际酒店集团(InterContinental Hotels Group)。
Collinson Group由领先的品牌组成，包括：Priority Pass、Columbus Direct和ICLP。

International Customer Loyalty Programmes (ICLP) Limited is a global loyalty marketing agency. We provide integrated loyalty and CRM solutions to a blue chip client base from a variety of industry sectors. To support our continued growth, we now need to recruit a number of positions as detailed below. Please visit www.iclp.com.cn for more information.

ICLP offers attractive remuneration as well as excellent career development opportunities. Please email full resume, current and expected salary in English and Chinese to: lucy_liu@iclp.com.cn

ICLP公司是一家国际领先的诚信及关系营销咨询公司。我们为各个行业的客户提供有关忠诚度和客户关系管理解决方案的整合服务。因公司业务需要，现需招聘各种职位，详情如下。如果想了解有关ICLP的详细情况，请访问我们的网站：www.iclp.com.cn

ICLP为您提供优厚的待遇和良好的事业发展机会。请将中英文简历、目前薪资和期望薪资发送电子邮件到lucy_liu@iclp.com.cn