Marketing Research & Digital Planner 经理
上海五蕴信息科技有限公司
- 公司规模:1000-5000人
- 公司性质:民营公司
- 公司行业:互联网/电子商务
职位信息
- 发布日期:2016-10-05
- 工作地点:上海
- 招聘人数:1人
- 学历要求:专业培训
- 职位月薪:15000-25000/月
- 职位类别:产品/品牌经理 媒介经理
职位描述
职位描述:
岗位职责:
The ideal candidates will have 5-7 years of digital or ecommerce experience in the PR China marketplace – experience in 4A agency is highly preferred – candidates from other highly digital or ec areas such as portals/research agencies will be considered.
- To setup and lead the mkt research & digital Marketing team
- A strategic thinker: logical, proactive about formulating points of view, and backing them up with research
- To craft digital / social / O2O strategies for clients based on client needs and consumer insights
- To monitor trends in social media tools and applications and appropriately apply that knowledge to increase the use of social media
- To transfer strategy and action plan decisions into action, maintaining constant contact with clients
- To follow the Digital campaign efficiency: KPIs , budget, and sales ROI
- To maintain a summary and analysis of all digital campaigns and stimulus for further collation and benchmarking
任职要求:
- Over 5 years proven experience of account service or planning position in digital / media agency, consulting company (4A agency is preferred)
- Experience of working with multinational famous enterprise marketing department and FMCG clients' experience is preferred
- Degree in marketing, advertising, business administration is preferred
- Good proposal writing & presentation skills
- Good command of English
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岗位职责:
The ideal candidates will have 5-7 years of digital or ecommerce experience in the PR China marketplace – experience in 4A agency is highly preferred – candidates from other highly digital or ec areas such as portals/research agencies will be considered.
- To setup and lead the mkt research & digital Marketing team
- A strategic thinker: logical, proactive about formulating points of view, and backing them up with research
- To craft digital / social / O2O strategies for clients based on client needs and consumer insights
- To monitor trends in social media tools and applications and appropriately apply that knowledge to increase the use of social media
- To transfer strategy and action plan decisions into action, maintaining constant contact with clients
- To follow the Digital campaign efficiency: KPIs , budget, and sales ROI
- To maintain a summary and analysis of all digital campaigns and stimulus for further collation and benchmarking
任职要求:
- Over 5 years proven experience of account service or planning position in digital / media agency, consulting company (4A agency is preferred)
- Experience of working with multinational famous enterprise marketing department and FMCG clients' experience is preferred
- Degree in marketing, advertising, business administration is preferred
- Good proposal writing & presentation skills
- Good command of English
职能类别: 产品/品牌经理 媒介经理
公司介绍
成立于2012年,D1M是目前中国领先的品牌数字零售服务商之一。
立足于中国,我们致力于为品牌提供包含数字化转型咨询、电商技术支持、全域数字营销、全渠道CRM、跨平台电商运营及仓储物流等全领域品牌数字零售解决方案。
我们深耕奢侈品、时尚、美妆等垂直电商领域,以具备国际化视野的专业团队为众多国内外知名品牌提供专业且高效的服务。
在数字零售全球化趋势下,我们帮助品牌实现电商全球化布局,构建并驱动品牌电商价值。
遵循轻松和谐的企业文化,并提供具有竞争力的薪酬福利、人性化的工作机制与氛围。我们脚踏实地而心怀梦想,矢志不渝地专注于完美与创新,以期创造***价值,为客户,为员工。
立足于中国,我们致力于为品牌提供包含数字化转型咨询、电商技术支持、全域数字营销、全渠道CRM、跨平台电商运营及仓储物流等全领域品牌数字零售解决方案。
我们深耕奢侈品、时尚、美妆等垂直电商领域,以具备国际化视野的专业团队为众多国内外知名品牌提供专业且高效的服务。
在数字零售全球化趋势下,我们帮助品牌实现电商全球化布局,构建并驱动品牌电商价值。
遵循轻松和谐的企业文化,并提供具有竞争力的薪酬福利、人性化的工作机制与氛围。我们脚踏实地而心怀梦想,矢志不渝地专注于完美与创新,以期创造***价值,为客户,为员工。
联系方式
- 公司地址:西藏中路525号雅居乐国际广场裙楼4楼