上海招聘

职位描述：
The Position
DSM Nutritional Products is recognized as the leading company in the global feed additive market and has proven its capability to innovate and develop opportunities for new and existing products. Strong drive for product innovation and the ability to reduce costs and increase margins in feed and meat production, while reducing the environmental impact of animal production under increasingly stringent environmental legislation.
China has the world’s largest animal husbandry and second largest feed industry. ANH is # 1 in vitamins both in straight and concentrates in China, and becoming the leader in premix market.
In general, ANH China is serving two kinds of customers – feed mills and farms. Dealing with feed mills is more about a B2B business that DSM/DNP are traditionally good at globally with their vitamins and other feed additives. While, due to the fragmented customer base and decision making process, dealing with farms is more like a B2C business that ANH China is exploring the successful business model with its premix and technical services.
Since both “B2B” and “B2C” or called as “B2F” (Business-to-Farm) by ANH China business are important to ANH China, and the needs from both markets are substantially different, to better serve all of them, in November 2013, the sales and marketing team of ANH China has been restructured to KA (focus on feed mills) and B2F.
The regional marketing team – B2F mainly provides service to B2F business, meanwhile takes responsibility for brand promotion and general marketing activities for both B2B and B2F business.
The regional product marketing activities will then be applied to the local markets across all product categories/portfolios and business units to satisfy all our customer’s needs.
Furthermore, this position will also be the interface between regional marketing team with other organizations and global team, and between ANH with other DSM business groups.

Responsible for promoting DSM corporate brand, ANH products’ & concepts’ brands to animal health and nutrition field in China, designing and conducting marketing activities for ANH China with a focus on B2B businesses.

Reports to: Marketing Executive, ANH China

Key Responsibility
? Develop marketing plan to promote DSM corporate and ANH brands, and ANH products & concepts to feed & husbandry industry in China.
? Organize external promotion activities, including trade shows, technical seminars, industry conferences, launch events, products roadshows, product campaigns, advertisement for industrial magazines & digital media.
? Be a focal point of ANH China to connect with relevant key trade media and journals in China.
? Coordinate, create, produce and distribute marketing & communications tools, such as product brochures, company magazine, website, giveaways, products video, etc.
? Develop e-marketing platform for internal sales & marketing team and distributors, such as E-learning & E-test platform, and online products video lessons; coordinate the translation and launch the Chinese version of iPad ANH APP.
? Coordinate the marketing activities across all product categories, to ensure rational resource allocation and synergy.
? Develop the market information platform, timely collect and deliver feed and husbandry industry information to AHN team, and distributors; provide monthly sales analysis to each category manager.
? Be a focal point for ANH China’s CSR (Corporate Social Responsibilities) activities, such as university scholarship, DSM “Hope Kitchen” to aid students in underdeveloped areas, sponsorship to preschool education in west China, and charity events.
? Collaborate with technical team, to formulate and implement marketing and communications plans to ensure key results are met.
? Monitor the progress of global assignments of regional marketing team, make sure the quality and deadline are met.
? Fully take SHE duties and responsibilities to ensure SHE requirements, objectives are well communicated and followed and achieved.
? Social responsibility projects:
       -- University scholarship
       -- Hope Kitchen to student in underdeveloped areas,

Preferred Profile

Educational level:
? Bachelor degree or above in Animal Nutrition preferred

Knowledge and experience:
? Over 2 years working experience in marketing communications role, preferred in multinational companies
? Fluent in local language and in English
? Good command of English both in written / oral
? Excellent Microsoft Office skills in PowerPoint, Excel, Word

Required level of experiences
? Minimum 2 years’ experience in marketing communications in Animal Nutrition related industry
? Excellent communication / coordination skills
? Strong customer orientation
? Innovative and out-of-the-box thinking, fast learner
? Conceptual and goal oriented 举报 分享

公司简介（中）：
帝斯曼在中国

荷兰皇家帝斯曼集团是一家以目标为导向，在全球范围内活跃于营养、健康和绿色生活的全球科学公司。帝斯曼不断推动经济繁荣、环境改善和社会进步，为所有利益相关方创造可持续的价值。帝斯曼为包括人类营养、动物营养、个人护理与香原料、医疗设备、绿色产品与应用以及新型移动性与连接性领域提供创新业务解决方案。帝斯曼及其关联公司约 23,000 名员工创造了约 100 亿欧元的年度净销售额。公司已在泛欧阿姆斯特丹交易所上市 (Euronext Amsterdam)。

帝斯曼早在1963年开始对华贸易，十几年前开始在华投资。帝斯曼中国地区总部和研发中心位于上海，目前在中国拥有共14个生产场地， 员工约3,000名。帝斯曼在中国业务正稳步增长，2009年在中国销售额约12亿美元。同时，帝斯曼也正一如既往地全方位融入中国的可持续发展事业。

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Bright Science. Brighter Living.
Royal DSM is a purpose-led global science-based company in Nutrition, Health and Sustainable Living. DSM is driving economic prosperity, environmental progress and social advances to create sustainable value for all stakeholders. DSM delivers innovative business solutions for human nutrition, animal nutrition, personal care and aroma, medical devices, green products and applications, and new mobility and connectivity. DSM and its associated companies deliver annual net sales of about 10 billion with approximately 23,000 employees. The company is listed on Euronext Amsterdam.
DSM began trading with China in 1963 and established its first China sales office and first manufacturing facility in early 1990s. End markets include human and animal nutrition and health, personal care, pharmaceuticals, automotive, coatings and paint, electrics and electronics, life protection and housing. The company currently has 40 affiliates in China including 26 manufacturing sites and employs about 3,500 people. DSM China regional headquarters and China Science and Technology Center are located in Shanghai.
DSM’s business is growing healthily and steadily in China with revenue of USD1.7 billion in 2012. In line with DSM’s global vision, we advocate sustainability via the partnering with a high growth economy while internally we embrace diversity and localization of management to empower local talent. We strive to be an Employer of Choice and take pride in attracting, developing and retaining talent by enhancing a forward thinking working environment with a high-performance culture encouraging collaborative action.
Are you ready for a Bright and Positive journey with us? Please visit our website and check out the career opportunities with DSM China.