上海招聘

职位描述：
Detail job specification :
1. Create strategic, insights-driven digital/social media marketing plans.
2. Participate in proposal creation and presentations with Business Development team.
3. Manage Social Media projects to create and grow Online Communities around brands.
4. Achieve objectives of increasing awareness, engagement, actions (contribution to sales/leads, intent to purchase, etc.) and advocacy/WOM.
5.Write highly creative and engaging contents for WeChat, Weibo Q&A, BBS/forums, and other user generated platforms.
6. Track user generated mentions online, analyze and convert them to actionable and measurable results to meet project objectives.
7. Answer inquiries and resolve issues within the communities.
8. Work with Strategic Planner in conceptualizing and creating innovative ideas on existing/owned projects, as well new business initiatives.
9.Create weekly and monthly reports, and present them to clients.
10. Be abreast with the latest technology, trends and techniques on China Social Media space and be able to apply them on managed projects.

REQUIREMENTS :

Academic Qualifications : Graduate of journalism, marketing or related course. MBA/Masters degree holder a plus.

Working Experience : Minimum 5 years of solid work experience in digital marketing strategic planning, and excellent knowledge with China social media landscape

Other Requirements :
1. Creative problem solver. Ability to build, lead and deliver results with a clear sense of urgency.
2. Ability to collaborate, partner and influence people up, down and across the organization.
3. Knowledgeable and passionate about interactive social marketing concepts, practices and channels, including SNS, O2O, Blogs, Microblogs, IM, Forums, BBS, Q&A, Wiki, Video Marketing, Mobile Commerce, etc.
4. Experience in Online Community Management using popular Chinese social media platforms, especially WeChat and Weibo.
5. Possess highly creative and engaging writing skills.
6. In frequent contact and have good following with WeChat, Weibo and other popular social network friends/fans.
7. Fun and sociable both online and in real life.
8. Outstanding communication and leadership skills, both in English and Chinese Mandarin with emphasis on cross-functional work
9.Proficient in MS Office tools including Excel and Powerpoint, and must be comfortable presenting findings to internal and external audiences
10. Owning and maintaining a blog with good traffic and interaction rate would be a plus.
11. Experience in O2O marketing would be a plus.
12. Residing in Shanghai, China. 举报 分享

About us

Artefact is a new generation of a data service provider, specializing in data consulting and data-driven digital marketing, dedicated to transforming data into business impact across the entire value chain of organizations. We are proud to say we’re enjoying skyrocketing growth.

Our broad range of data-driven solutions in data consulting and digital marketing are designed to meet our clients’ specific needs, always conceived with a business-centric approach and delivered with tangible results. Our data-driven services are built upon the deep AI expertise we’ve acquired with our 1000+ client base around the globe.

We have 1000 employees across 20 offices who are focused on accelerating digital transformation. Thanks to a unique mix of company assets: State of the art data technologies, lean AI agile methodologies for fast delivery, and cohesive teams of the finest business consultants, data analysts, data scientists, data engineers, and digital experts, all dedicated to bringing extra value to every client.