上海招聘

职位描述：
Key Responsibilities
Roadshow Process & Sales Management
1. Make full-year Roadshow sales budget & plan split by Large, Medium, Small project, own the result
2. Forecast by month for roadshow plan/ summarize/reflect on result
3. Update ongoing roadshows in weekly/Monthly meeting
4. Perform all roadshow budgeting planning, update in monthly base on all Roadshow cost agaist budget planning
5. Lead a strong team in local execution for supporting sales team/agencies in all case its need for complete above objectives;
6. Own a full-year Roadshow activity calendar that can be applied in preparation for products planning, marketing soft copy launch,
7. Support/Teamwork with area sales mgr to develop new roadshows with high ROI to keep the sales target acheivable
8. Keep contact with key retailers/business partners for roadshow pitching/execution;
9. Develop a complete roadshow plan including design, imag, content, key products bundle & price, customer CRM, PR & marketing launch material, etc… to apply in each major & Large roadshow
10. Forecast & prepare products, manage inventory for Large roadshow;
11. Keep internally updated & well communicated for roadshow cross-funtional need & request, result-sharing;
12. Develop/deliver graphic designing support in each case for roadshow project management‘
Instore Marketing Promotinon
1 develope & Launch yearly/monthly in-store Marketing promotion plan and make it a yearly calendar
2 Responsible for sales achievement of marketing promotion in stores
3 Be responsible for promotion communication from marketing to retail regions; be responsible for instore material preparation & execution
4 Be responsible for PR, KV, Merchandise execution
Global Marketing Stragety Sharing & Execution
Attend marketing meeting to obtain global key marketing stragety update; adopt on local execution and help with ASM to quicky understand


Requirement
1. Team size – 3
2. Key Relationships –Retail Director, Retail Area Sales Manager, Regional Trade Markeing Manager; Marketing Director, Retail Planer;
3. Travel – High

4. Education – Bachelor degree in relative business aree
5. Experiences - 6+ years of experience as a marketing manager or trade-marketing manager, with relative Knowledge, Skills and Abilities to manager national-wise projects and agencies; can do graphic design will be a plus on value; with strong retail sales sense; 举报 分享

WMF was founded 164 years ago in South Germany and is by far the market leader in Europe for Premium Table and Kitchenware products as well as on a worldwide level for fully automatic espresso machines for the professional sector.
     
WMF has a global turnover of 1 billion Euro and over 6,000 employees. Since 1853, only WMF makes cooking, eating and drinking an experience. The products are characterized by continuous innovations and trend-setting designs combined with outstanding quality. These features make WMF the market leader in cutlery and cookware in Germany as well as an established premium brand worldwide.

With a strong and ambitious owner Group SEB start from 2016, WMF has stemming a significant international expansion strategy with clear focus on Asia since then.

Group SEB was founded in 1857 and has nearly 150 years of history. Nowadays it has become an international enterprise, with 80 branches, wide scope of business, and most of the countries and regions of the world, the total number of 15,000 employees. Group SEB operates two of the world's best-known brands: TEFAL, ROWENTA, and other four areas of famous brand, now owns SUPOR 71.31% stake (002032) as the largest shareholder.