上海招聘

职位描述：
Job description

Position Title: Digital Marketing officer/ Online Paid Media Officer
Industry Sector: Internet – Online Education
Engagement: Permanent
Reporting Line: Digital marketing manager
Opening: 3
Location: Lujiazui, Shanghai

Job Purpose:
To implement and drive the online marketing and traffic acquisition strategy, drive and increase the exploitation of digital channels and improve ROI as required.

Responsibilities:
- Responsible for digital media buying and operations to achieve Company target
- Responsible for media performance, ensuring adequate and quality traffic generated from media as per company target
- Managing the budget allocation and performance tracking for media operation
- Developing new channels to meet Company’s growing demand
- Managing media vendors/agencies to promote best Company interest, and collect industry intelligence periodically
- Collaborating with creative and design team to ensure clear & effective message delivered through desired media
- Leading the team to develop systematic digital media operation solution and databank
- Provides periodic reports to management on media performance

Desired Skills and Experience
JOB REQUIREMENTS
- Bachelor Degree from leading universities, strong logical mindset preferred, overseas study/work experience a plus
- 2 years or above working experience in marketing fields, 2+ years digital marketing experience with knowledge on digital marketing
- Result driven and detail oriented
- Open minded to new initiatives/challenges/environment
- Excellent communication and presentation skills, being able to dealing with various media vendors in China
- An energetic individual and team player
- High proficiency in Microsoft Office applications is required 举报 分享

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