上海招聘

Purpose of Hiring:
Assist category manager to develop category strategy and annual BTL plan based on the shopper insights & channel needs, be responsible for the volume, value and profit management of specific categories and contribute to the overall company strategy and long term growth objective.

Main Responsibilities:
1.Work with marketing to achieve the category business target including volume, value and profit objectives
2.Assist Category Manager to define annual brand strategy & BTL plan. Coordinate with promotion manager and marketing to implement strategies through In-Store initiatives
3.Assistant Category Manager to control the BTL budget, transfer to promotion manager or channel manager according to the annual integrity business plan and monitor the progress
4.Assist Category Manager to focus on delivering long term brand and channel strategy based on the shopper insights research and share the result with field
5.Full communication with promotion manager to plan BTL activities and monitor the execution of sales

Qualification:
1.3 years or above of sales experience with minimum 1 year's S&CM experience in HQ in FMCG
2.With 1 year Category Management experience in HQ is preferred
3.Strong logical and analytical thinking, with good communication and persuasion skills
4.Fluent English both in verbal and written
5.Bachelor degree or above

德国拜尔斯道夫股份有限公司在中国有两大业务单元：护肤品牌妮维雅和优色林，以及护发品牌舒蕾和美涛。

早在1937年，妮维雅便已以“能维雅”的名字出现在中国市场，风靡上海滩。
1994年，妮维雅（上海）有限公司成立。
2004年，全球领先的***品牌“妮维雅***”登陆中国。

舒蕾、美涛自九十年代初以来，已经成为中国家喻户晓的著名护发品牌，拥有很高的信赖度及品牌忠诚度。

拜尔斯道夫中国区以上海、武汉为基地，在一个领导团队下致力于使旗下护肤、护发业务与中国经济和中国消费者健康护理需求共同成长。

Beiersdorf AG has two business units in China - skincare brands such as NIVEA and EUCERIN, haircare brands such as SLEK and Maestro.

Early in 1937, NIVEA appeared in China market in the name “能维雅” and soon became a house-hold brand in Shanghai.
In 1994, NIVEA (Shanghai) Company Limited was founded.
In 2004, global leading ***’s care brand “NIVEA ***” has landed in China.

Since 1990s, SLEK and Maestro have become well-known hair care brands in China with high brand loyalty and reliability among consumers.

Headquartered in Shanghai and Wuhan and headed by one united management team, Beiersdorf China strives to develop its skincare and hair care business, keeping abreast with the fast growth of Chinese economy and the needs of Chinese consumers on health care.