POSITION PURPOSE

Manage all online marketing initiatives for a hotel or designated set of hotels. Plan and execute marketing campaigns at a property level, enabling more customized and need based online marketing for hotels. Core role is to optimize the website marketing, manage the use of the Star Guest Communications CRM tool, online content management tools for third parties &/or Starwood branded websites, manage and execute online advertising plan and be the primary owner of all relevant online reporting.

Key responsibility is to drive marketing solutions that will improve performance for the various online channels and together with Revenue Management team to support property's overall Revenue Per Available Room (RevPar) index and other key customer metrics according to brand.

Marketing initiatives managed by this role include:

· Online advertising campaigns

· Key word campaigns

· Online web pages that promote the properties, and special offers tied in with the destination or with the specific brand

· Destination sites (If any) for those markets considered to be major travel destinations

· Other Starwood websites marketing channels

· Local and regional third party relationship

· Third party tactical campaigns

Essential Functions:

• Create individual marketing plans for each designated hotel to drive revenue across all online customers segments (leisure travel), and work with the property Director of Sales & Marketing, General Manager and Director of Revenue Management to ensure a smooth execution..
• Support Divisional Online Marketing Team to provide monthly and quarterly analysis including performance of campaigns and channels, along with return on investment statistics. Maximize and optimize the performance of all online marketing channels based on these results.
• Own the results for each property through tracking and analysis, using our proprietary performance measurement tool and other tracking systems.
• Leverage best practices in marketing, marketing operations and reporting to Divisional Online Marketing team.

Education/Experience:

1.Preferred degree in Marketing, Advertising and/or Communication.

2.One to three years experience in an eBusiness/advertising industry, either for B2B or B2C company preferred.

3.Hotel experience is preferred, ideally in Sales, Marketing or Revenue Management.
4.Excellent communication and presentation skills
5.Strong verbal, analytical and written communication skills
6.Demonstrated ability to work in a large, complex organization and build consensus, balancing multiple deliverables simultaneously.
7.Strong project manager. Is able to present needs and plans and communicate internally, has a distinct, personable voice for external engagement. Can manage negative situations toward positive outcomes.

个人拓展的机遇 来自一流的酒店
First class opportunities in the hospitality industry

上海红塔豪华精选酒店是由万豪国际集团管理，由云南合和（集团）股份有限公司投资，于2001年7月成立的五星级酒店。酒店位于上海浦东贸易金融中心区，距离上海的文化和娱乐景点，包括上海新国际展览中心，环球金融中心，上海磁悬浮列车站以及上海东方艺术中心仅数分钟的路程。
328 间客房，其中有47间套房，有上海面积***的标准房之一 （每间面积48平方米）。
一家向所有客人提供24小时专职管家服务的酒店。
The Hongta Hotel, A Luxury Collection Hotel, Shanghai, founded in Jul. 2001, is managed by Marriott International. and owned by Yunnan Hehe (Group) Co., Ltd. Situated in the heart of financial and business district of Pudong, Shanghai, The Hongta Hotel, A Luxury Collection Hotel, Shanghai is only minutes away from cultural and entertainment spots including Shanghai World Financial Centre, Shanghai New International Exhibition Center, Shanghai Maglev Station and Shanghai Oriental Art Center.
The hotel has 328 guestrooms including 47 suites featuring one of the largest standard rooms in Shanghai, each measuring 48 sqm in size.
The hotel offers 24-hour butler service to all guests.

豪华精选的一员 豪华精选的财富
Be our # 1 asset

我们坚信员工是我们最宝贵的财富，提高员工的素质不仅带给我们实质上的优势，也是我们道义上的职责。我们给予您的并不仅仅是工作!
We believe that human resources are our greatest assets and that the improvement of your value is both a material advantage and a moral obligation. We do not offer mere jobs!

酒店诚邀具备良好英语沟通能力及以下素质的服务业人士加盟: 优秀的顾客服务意识，较高的专业技能，充沛的活力，杰出的沟通技能，适应性，灵活性及耐心；强烈的责任感和自信心。
The hotel is seeking hospitality associates, with a good working knowledge of English, who can demonstrate the following attributes: impeccable customer service orientation, superior technical skills, high energy level, outstanding communication skills, adaptability, flexibility and patience, strong commitment and self-confidence.

上海红塔豪华精选酒店人力资源部于周一至周五 9：00-16：00接待有意向面试者，您可携中英文简历、近照、身份证复印件直接至地下一楼人力资源部参加招聘面谈。
The hotel has an open job fair from Monday to Friday (excluding holidays) from 9:00am to 4:00pm. All job applicants are welcome to bring CV, a recent photo and ID card, and attend the job fair at the Human Resources Office on basement 1.

未能参加现场招聘面试的应聘者，可以将详细中英文简历邮寄或发送至人力资源部邮箱 cheadle.chen@theluxurycollectionhotels.com
请在来信或电子邮件中注明您所申请的职位并注明该招聘信息来源，谢谢！
Applicants who are unable to attend the job fair may send detailed CV to hr.shanghai@luxurycollection.com
Please specify the position you would like to apply for and how you know about the job vacancy in your email. Thank you!

上海红塔豪华精选酒店 真诚欢迎您的加入！
The Hongta Hotel, A Luxury Collection Hotel, Shanghai warmly invites you to join us and be a part of our family!