上海招聘

FABERNOVEL is looking for motivated and talented Digital Marketing Executive to join its international team.

    

The  Digital Marketing Executive will have the opportunity to proactively contribute  to social media strategy & implementation, performance marketing strategy  & implementation, market research, workshops and consulting projects.

Your duties and responsibilities:

• Manage social media platforms/channels and measure its impact and effectiveness, including but not limited to WeChat, Weibo, Red, etc.
• Daily communication with clients and achieve their goals and demands
• Do the planning and execution of marketing projects and campaigns
• Monitor competition and provide suggestions for improvement
• Support your line manager on overall digital marketing strategy of brand
• Identify new digital marketing trends and ensure that the brand is in front of the industry developments
• Optimize and fix content if necessary

Required experience & Skills:

• Minimum 1-year experience in the digital field, service experience on luxury, fashion or FMCG will be a plus
• Mandarin as mother tongue
• Excellent in both written and oral English is a MUST
• International experience (including studying abroad) will be a plus
• Bachelor degree or above
• Confidence in making oral presentations
• Comfortable in a fast-paced, multi-tasked, high-energy environment
• Must be a dynamic, highly-motivated, self-starter

Required knowledge:

• Knowledge of marketing fundamentals: social media, search & display advertising, email marketing, A/B testing, mobile marketing and digital assets deployment.
• Knowledge of marketing metrics: CPA, PPC, CTR, CPM, impression, post-click, etc.
• Proficient with Microsoft Office tools (Excel, PowerPoint, Word, etc.)

FABERNOVEL is a global innovation agency committed to empowering companies to create a lasting cultural shift and knowledge base to act upon. We bring the thought leadership of a consultancy, the creativity of an advertising agency and problem solving strength of a technology company. We work tirelessly to bring the benefits of change to corporations, startups, and teams who want to create market impact with digital technology to win.

Founded in 2003 by visionary entrepreneur, Stephane Distinguin, Fabernovel’s team of world class thinkers, technologists, designers and data scientists are considered pioneers in the field of digital transformation worldwide. In tandem with our clients, we purposefully rethink older strategies and design, conceive and execute innovative solutions.

From six offices globally in Europe, Asia and US we help clients across many business sectors including culture, media & telecommunications, energy & utilities, healthcare, insurance & banking, luxury, retail & consumer goods and transportation.