上海招聘

. We are in need for of a Communications manager responsible for driving and developing the social media efforts throughout GMIO. The position will implement social media plans/activities for GMIO campaigns and announcements by developing strategy and materials. In addition, he/she will consult with country units to provide counsel and materials to support the countries initiatives. The manager will also support the Director of Corporate/Product Communications on standard corporate related issues as well.
. Develop and maintain a deep understanding of the global social media landscape and emerging technologies.
. Develop strategic approach to social media efforts that extends throughout IO
. Share that information with countries and GMIO
. Train and mentor country social media managers in working with social media and tactics to reach them
. Continuously liaison with social media managers in country units and North America
. Manage event-based social media programs and conferences involving GMIO as required
. Create and lead the implementation of innovative multimedia public relations campaigns to support GMIO product and corporate communications
. Support GMIO executives with materials and during interviews
. Act as Company Spokesperson as required
. Work to develop a virtual social media team that is fully self sustainable and has a succession plan for each manager.
Knowledge:
. Understanding of social media sites and tools
. How to use social media tools
. Media Relations practices and protocols
. Online publishing and editing skills
Skills:
. Excellent project management and "virtual " team leadership skills
. Able to write and edit well in a give tone of voice.
. Experience in working with multi-countries and in cross-culture environment
. Able to work cross-functionally
. Able to learn new tasks, technology skills to support the work
. Creativity, ability to brainstorm creative ways to use social media tools to publicize GM news
Experience/Education:
. Bachelor degree or equivalent with emphasis on business strategy, planning and communications ie. Media, Public Relations, Marketing, Journalism, Commerce, Law
. Experience in Corporate Affairs, public relations, social media or related field
. Proven communications skills and social media experience
. Proven ability to create and implement multi-faceted communications campaigns
. Proven record of managing media and promotional events
. Proven ability to handle live media interviews and related media interfaces

General Motors Co., one of the world's largest automakers, traces its roots back to 1908. Its vision is to design, build and sell the world’s best vehicles. The General Motors-China relationship dates back more than nine decades.

GM has 12 joint ventures and two wholly owned foreign enterprises as well as more than 55,000 employees in China. GM (China) Investment Corp. is a wholly owned venture based in Shanghai. It houses all of GM’s local staff and is an investor in GM’s vehicle joint ventures in China. GM has been named one of the 10 Hewitt Best Employers in China.

GM, along with its joint ventures, offers the broadest lineup of vehicles and brands among automakers in China. Products are sold under the Buick, Cadillac, Chevrolet, Opel, Baojun, Wuling and Jiefang brands. In 2012, domestic sales of vehicles by GM and its joint ventures increased 11.3 percent on an annual basis to 2,836,128 units.

GM China’s strategy can be summed up in six words: In China, with China, for China. The entire company has made China a priority. GM has built a solid foundation for continued growth. It seeks outstanding candidates to help it remain a leader in China.