上海招聘

Title: Technical Marketing
Level: Manager
Reports to: Technical Marketing Director / Senior Technical Marketing Director
Based at: Shenzhen, Shanghai

Job Purpose
Holds overall responsibility for management of the organization's technical marketing, support new solution requests (NSRs), design in activities and technical support of product line objectives.

Key Responsibilities

Management

? Drive demand creation within the territory, with emphasis on Fairchild's solutions and new applications.
? Provide technical marketing support to the sales team to ensure optimization of product mix and margin and help drive revenue growth.
? Identify capability gaps to solve most difficult customer problems and coordinate with FAEs and product lines to close the gaps.
? Analyze new opportunities and provide guidance to sales and FAEs in promotion of corresponding segment.
? Ensure technical messaging and communication supports solution sales.

Planning
? Liaise with sales to develop market segmentation and target customer development strategies.
? Formulate short and long term product and design-in strategy and plans.
? Identify new solutions in line with emerging market trends.
? Provide product development direction and strategy, e.g., to co-develop products with customers for their next generation designs.
? Coordinate with regional GPRC management to ensure design support for regional business plan and priorities.

? Participate in worldwide and/or regional Marketing Council meetings to resolve marketing issues.

Work with
? Internal sales to create channel strategy for specific segments.
? Sales management to ensure the alignment of sales, business marketing, product line and FAEs.
? Application team to drive design-in activities and new solution development.
? Product line and management to align AOP with product strategies and key customer definition
? Conduct training for FAEs, FSEs and distributors
? Support Marcom activities (write technical articles, presentations)

Qualifications
? Bachelor or above of Science in Electronic Engineering or related discipline.
? Minimum 8 years working experience as FAE, AE, Business development or Technical marketing role in semiconductor industrial.
? Good command of local language and confident in English writing, presentation and communication skills.
? Must be self-starter capable of conducting assignments independently, reviewing own progress and providing on-going updates to management.
? Able to confidently interface with personnel and all levels of management to meet project goals.
? Proficiency in English and Chinese
Additional information for Recruiter
? Previous hands-on experience in one or more of the following applications
o Charger, Adaptor, PC power, Networking power, Server power, Telecom power
o DVD power, STB power, Home appliances power
o LED lighting driver
o Solar inverter, UPS, industrial power
o Motor driver, Digital Power
? Preferences will be given to candidates who are currently working in Infineon, ST micro, Onsemi, AOS, IR, Vishay with similar job function

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