客户经理(职位编号:TLC006)
芮沃企业管理咨询(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:广告 公关/市场推广/会展
职位信息
- 发布日期:2015-03-26
- 工作地点:上海-卢湾区
- 招聘人数:1
- 工作经验:3-4年
- 学历要求:本科
- 职位月薪:面议
- 职位类别:客户关系经理/主管
职位描述
BACKGROUND
TLC Marketing Worldwide is a global marketing agency. We are a unique fusion of experienced marketeers and innovative deal makers whose skills combine to create, manage and deliver magical marketing & incentives campaigns to help our clients achieve their business goals.
JOB PURPOSE
To project manage TLC campaigns from start through to completion and provide an excellent, ongoing service to clients, offering guidance and advice that results in successful campaign delivery. To build effective relationships with clients. To support the sales team with client pitches and bids and achieve repeat business through developing and maintaining excellent relationships with clients.
CORE DELIVERABLES
PROJECT MANAGEMENT
? Take ownership of accounts and ensure delivery against all targets set
? Project manage the production and development of campaigns from brief to fulfilment and ensure they are delivered on time, to budget and in line with customer service agreements
? Manage and implement agreed projects, write creative copy, approve all creative briefs, proposals, printed and digital materials and ensure that written approval is given by the client before going to print
? Brief internal departments as appropriate, including sales, product development, design, web development and concierge
? Produce timing schedules for internal and external parties and ensure they are followed or adjusted where necessary
? To manage all campaign and third party information from the design to print
? Provide the optimum level of resources to meet project requirements whilst maximising the profitability of each account
? Source, brief, manage external suppliers, including printers, handling houses, translations
? Identify key learning’s from campaigns and apply to future campaigns, and share with colleagues
CLIENT HANDLING
? Develop and maintain excellent relationships with clients through regular contact, minimum of once a week, and build trust
? Have face to face contact with the client wherever possible
? Evaluate promotion effectiveness and review individual campaign performance against client objectives and attend any post-evaluation meetings with the client
? To anticipate and identify any potential problems and provide effective solutions
? Understand and liaise with other business units within TLC to provide the client with the appropriate mix of disciplines where required
? Determine and work to the clients preferred methods of communication and attend all client meetings and direct formal presentations as appropriate
? Attend client meetings with or without the sales team
? Act as an ambassador for clients services for TLC external clients and internal departments
SALES SUPPORT
? To identify and act on any opportunities to develop further business with existing and new clients; sell through excellent customer relationship skills
? Work with the sales team to support bids and assist them with pitches including job costing
? Keep sales team updated at key stages in the campaign delivery process
COMMERCIAL
? Ensure that payment arrangements and billing schedules are agreed before any work commences and that the arrangement is enforced, and assist with cash collection from the client
? Estimate profit level on all projects and ensure each one is delivered with minimum back end cost
? Fully understand TLC’s terms of business
? Optimise the profitability of campaigns and ensure promotions adhere to legal regulations
REPORTING LINES AND INTERDEPENDENCIES
The role reports to Client Service Director
Peer interdependencies are with Other Client Service Managers
SKILLS & KNOWLEDGE
? Experience of delivering a consistently high standard of service in line with client expectations and provide valuable advice and guidance. Perceptive to client needs, able to adapt to change and quickly resolves any problems to the satisfaction of the client
? Considerable experience in managing large scale client facing projects; managing workflows; using available resources to best effect; and monitoring quality
? Practiced in developing effective working relationships with clients and knows how to influence others at all levels resulting in successful outcomes that are mutually beneficial to all parties. Able to build valuable relationships with internal work colleagues; provides support where needed; shares information, knowledge and ideas and treats people with respect
? Takes a commercial view when decision making in order to maximise the value to be gained from campaigns. Has an in-depth knowledge of the industry and remains aware of what competitors are doing.
ATTITUDES
? Motivated, enthusiastic and has a positive attitude to work
? Natural ability to build good working relationships with people
? Proactive, approachable, able to inspire confidence and enthusiasm
? Creative thinker, always willing to offer new suggestions and ideas
? Diplomatic and professional at all times
TLC Marketing Worldwide is a global marketing agency. We are a unique fusion of experienced marketeers and innovative deal makers whose skills combine to create, manage and deliver magical marketing & incentives campaigns to help our clients achieve their business goals.
JOB PURPOSE
To project manage TLC campaigns from start through to completion and provide an excellent, ongoing service to clients, offering guidance and advice that results in successful campaign delivery. To build effective relationships with clients. To support the sales team with client pitches and bids and achieve repeat business through developing and maintaining excellent relationships with clients.
CORE DELIVERABLES
PROJECT MANAGEMENT
? Take ownership of accounts and ensure delivery against all targets set
? Project manage the production and development of campaigns from brief to fulfilment and ensure they are delivered on time, to budget and in line with customer service agreements
? Manage and implement agreed projects, write creative copy, approve all creative briefs, proposals, printed and digital materials and ensure that written approval is given by the client before going to print
? Brief internal departments as appropriate, including sales, product development, design, web development and concierge
? Produce timing schedules for internal and external parties and ensure they are followed or adjusted where necessary
? To manage all campaign and third party information from the design to print
? Provide the optimum level of resources to meet project requirements whilst maximising the profitability of each account
? Source, brief, manage external suppliers, including printers, handling houses, translations
? Identify key learning’s from campaigns and apply to future campaigns, and share with colleagues
CLIENT HANDLING
? Develop and maintain excellent relationships with clients through regular contact, minimum of once a week, and build trust
? Have face to face contact with the client wherever possible
? Evaluate promotion effectiveness and review individual campaign performance against client objectives and attend any post-evaluation meetings with the client
? To anticipate and identify any potential problems and provide effective solutions
? Understand and liaise with other business units within TLC to provide the client with the appropriate mix of disciplines where required
? Determine and work to the clients preferred methods of communication and attend all client meetings and direct formal presentations as appropriate
? Attend client meetings with or without the sales team
? Act as an ambassador for clients services for TLC external clients and internal departments
SALES SUPPORT
? To identify and act on any opportunities to develop further business with existing and new clients; sell through excellent customer relationship skills
? Work with the sales team to support bids and assist them with pitches including job costing
? Keep sales team updated at key stages in the campaign delivery process
COMMERCIAL
? Ensure that payment arrangements and billing schedules are agreed before any work commences and that the arrangement is enforced, and assist with cash collection from the client
? Estimate profit level on all projects and ensure each one is delivered with minimum back end cost
? Fully understand TLC’s terms of business
? Optimise the profitability of campaigns and ensure promotions adhere to legal regulations
REPORTING LINES AND INTERDEPENDENCIES
The role reports to Client Service Director
Peer interdependencies are with Other Client Service Managers
SKILLS & KNOWLEDGE
? Experience of delivering a consistently high standard of service in line with client expectations and provide valuable advice and guidance. Perceptive to client needs, able to adapt to change and quickly resolves any problems to the satisfaction of the client
? Considerable experience in managing large scale client facing projects; managing workflows; using available resources to best effect; and monitoring quality
? Practiced in developing effective working relationships with clients and knows how to influence others at all levels resulting in successful outcomes that are mutually beneficial to all parties. Able to build valuable relationships with internal work colleagues; provides support where needed; shares information, knowledge and ideas and treats people with respect
? Takes a commercial view when decision making in order to maximise the value to be gained from campaigns. Has an in-depth knowledge of the industry and remains aware of what competitors are doing.
ATTITUDES
? Motivated, enthusiastic and has a positive attitude to work
? Natural ability to build good working relationships with people
? Proactive, approachable, able to inspire confidence and enthusiasm
? Creative thinker, always willing to offer new suggestions and ideas
? Diplomatic and professional at all times
公司介绍
TLC Marketing Worldwide is a global marketing agency. We are a unique fusion of experienced marketeers and innovative deal makers whose skills combine to create, manage and deliver magical marketing campaigns to help our clients achieve their business goals.