上海 [切换城市] 上海招聘上海公关/媒介招聘上海公关主管招聘

市场传讯经理

上海雅哲商务咨询有限公司

  • 公司规模:少于50人
  • 公司性质:民营公司
  • 公司行业:公关/市场推广/会展  影视/媒体/艺术/文化传播

职位信息

  • 发布日期:2015-03-25
  • 工作地点:上海-静安区
  • 招聘人数:若干
  • 工作经验:3-4年
  • 学历要求:本科
  • 语言要求:普通话熟练
    英语良好
  • 职位月薪:面议
  • 职位类别:公关主管  公关专员

职位描述

公司简介:
Azure Leading Collection是由中国的雅哲商务咨询有限公司(Azure Global Co., Ltd. )以及瑞士的Leading Collection Co., Ltd.的合作品牌。以代理全球奢华酒店为目标,Azure Leading Collection在业内树立了良好的信誉,3年来我们已成功代理多家欧洲与亚洲奢华酒店(瑞士/意大利/泰国),帮助他们在中国市场进行推广。

官方页:
职务:市场传讯经理
级别:经理

主要职责:提供全面的公关和市场的服务,确保达到客户对中国市场的目标

主要工作:
- 积极联络线上渠道,包括网站,电子直邮,社交媒体(微信,微博等),移动和互动平台,制定创新的营销策略。
- 策划参与市场营销活动,例如展会,路演,与品牌、俱乐部等共同举办活动,准备媒体材料等。
- 负责撰写与发布e-newsletter,新闻稿,软文等。
- 回应媒体以及公众对资料信息需求。
- 更新媒体资料,媒体数据库等。
- 完成每月的PR相关报告,包括收集并撰写每月的剪报报告。
- 建立与维护与媒体之间的良好关系。
- 协助发展新客户以及相关招标事宜。
- 其他与公关相关的工作。

职位要求:

个人情况:
- 性别不限
- 中国国籍(工作地点:上海)
- 语言:中文/英语

学历要求:
- 本科及以上学历;主修公关策划,新闻学或旅游管理专业者优先。

专业经验:
- 至少3年或以上类似公关公司或相关工作经验;服务过酒店,旅游品牌者,奢侈品等行业优先。
- 必须能具有优秀的软文以及新闻稿撰写能力。
- 熟悉最热门的公众媒体平台。
- 拥有强大的媒体网络关系。
- 熟练的英语口语表达能力以及书面英语,能够熟练撰写邮件,电话会议,与客户沟通,做演示等。

性格:
- 责任心强,具有专业的态度以及快速的应变能力。
- 具有同时处理多项任务的工作能力以及较强的抗压能力。
- 有良好的团队合作精神和积极向上的工作态度


Job Description

Company Profile

Azure Leading Collection is a Joint Brand between Azure Global Co., Ltd. China and Leading Collection Co., Ltd. Switzerland. We are a “boutique” Representation Agency as we represent only luxury hotels. Since nearly 3 years we are successfully representing luxury hotels from Europe and Asia (Switzerland / Italy / Thailand) on the China Market.

Authorities Page

Job Title: Marketing & Communications Manager, China
Rank: Manager

Key Responsibilities

Objective function: Delivery comprehensive PR and Marketing services and ensure to achieve the clients’ targets for the Chinese market

Main tasks:
- Develop and implement innovative digital marketing strategies through online channels, including websites, EDMs, social media, mobile and interactive platforms
- Develop and implement PR activities such as media events, interviews, familiarization trips and advertorials that maximize brand exposure and create opportunities for publicity
- Carry out marketing activities such as exhibition, roadshow, joint events with brands/clubs, prepare marketing materials, etc.
- Prepare and distribute e-newsletters, press releases and advertorials
- Respond to inquiries from media and the general public
- Update media kits, media database and filing on a daily basis
- Compile all PR related reports, including monthly clipping
- Establish and maintain good relations with target media (travel, lifestyle, fashion, etc.) and strategic partners
- Assist in pitching and biding project
- Other PR and Marketing related tasks assigned

Requirements

Personal Data
- Female/Male
- Chinese Nationality (based in Shanghai)
- Languages: Chinese/English

Basic Training
- Bachelor degree or above; Major in public relation, communications, journalism or tourism/hotel management is preferred

Professional Experience
- Minimum 3 years of work experience in similar position in PR agency or hospitality industry; Serving for an international lifestyle or hotel brand is a plus
- Excellent in writing advertorial and press release
- Good knowledge about latest digital and social media platform
- Strong media network and relationships
- Highly proficiency in spoken and written English, able to communicate with clients via email, conference call and in person; Good presentation skills in both English and Chinese

Character
- A self-starter, responsible professional with can-do attitude and result-driven
- Ability to multi-tasks and work under pressure


Contact Information

Ms. Aki Bao
E-mail: a.bao@azureglobal.net
Website: www.azureglobal.net / www.leadingcollection.com
Wechat account: 雅哲海外游

公司介绍

Azure Global is a premier boutique service provider for the tourism and destination marketing sector in Greater China (including Hong Kong). We provide a one-stop shop, developing cost effective innovative programmes that drive outbound Chinese tourists to your business, destination or product.

Over the years we have developed an in depth understanding of the target market segment in these key Chinese markets; the “high-yield”, urban wealthy, well-educated, digitally suave consumer. Most importantly we know how to target them via coordinated marketing programmes both online and via the consumer and trade media.

With offices in “first tier” Chinese cities, our team has direct access to the key stakeholders in the government, travel trade, the airline industry and the media. Azure Global can drive growth of your share of the Chinese market.

联系方式

  • Email:m.zheng@azureglobal.net
  • 公司地址:江宁路212号凯迪克大厦20楼
  • 邮政编码:200041