上海招聘

? Experience of handling various product lines under same brand and handling huge product portfolio.
? Experience of shaping positioing of the brand.
? Analyze and monitor portfolio performance of the WMF product range in China and identify and follow-up action steps
? Conduct market and competitor researches
? Analyze and identify market opportunities for new products/categories in China and commuicate with relevant stakeholders
? Conduct sales forecasts for relevant categories and SKUs
? Communicate with Operations team to track and manage availaility and stock level
? Prepare and implement new product launches for China
? Work with Marketing Service team on proper product communication ATL, BTL and at the POS
? Build in-depht product knowledge and share with different stakeholders like Training department and Sales
? Work togehter with different teams on ad-hoc marketing projects

WMF is the leading German brand for cutlery, cookware, knives and commercial coffee machines.

WMF has a global turnover of 800 Mio Euro and 5900 employees. Since 1853, only WMF makes cooking, eating and drinking an experience. The products are characterized by continuous innovations and trend-setting designs combined with outstanding quality. These features make WMF the market leader in cutlery and cookware in Germany as well as an established premium brand worldwide.