上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展经理招聘

Product Marketing Manager

维我软件(上海)有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:计算机服务(系统、数据服务、维修)

职位信息

  • 发布日期:2015-05-23
  • 工作地点:北京
  • 招聘人数:若干
  • 语言要求:英语熟练
  • 职位月薪:面议
  • 职位类别:市场/营销/拓展主管  市场/营销/拓展经理

职位描述

Product Marketing Managers at Veeva own the product messaging and value proposition for product lines. The Product Marketing Manager will become an industry thought leader while working with the Veeva sales team to win new business and publicize customer success. This position reports to Senior Marketing Manager.

As a Product Marketing Manager, you will be responsible for developing both qualitative and quantitative content to support the product value proposition across customer roles and industry segments. Additionally, you will collaborate with product strategy, product management, sales and professional services to deeply understand customer needs.

As a Product Marketing Manager you will be responsible crafting product line messaging and value propositions. You will support product line revenues through the development of go-to-market plans and sales enablement programs and tools. You will join a dynamic team and work in collaboration with sales, field marketing, product marketing, and product strategy.

Responsibilities:

1. Develop product messaging to be used across all media
2.Create and maintain a library of sales tools, such as case studies, whitepaper and competitive materials
3. Create campaigns to communicate tailored messages to specific audiences
4.Build product awareness and promote customer success and wins through PR, article placements, social media (Wechat) and customer marketing programs
5.Seek and secure regular thought leadership opportunities with reputable industry publications and news portals to increase Veeva’s credibility in the Commercial and R&D space
6. Create go-to-market programs for new market segments
7.Collaborate with field marketing to support key marketing events
Requirement
1. Exceptional written and oral communication skills
2.Ability to work independently with little direct supervision
3. Strong desire to extend Veeva’s market leadership globally
4. Inspired by working on something new, challenging and innovative
5.Business travel is required
Nice to have
1.Experience with life sciences or product marketing for a related product
2.Product marketing experience with Software-as-a-Service (SaaS) products

公司介绍

Veeva是一家总部位于美国加州,为生命科学领域客户提供系统、数据解决方案的供应商,十年前的Veeva带着对中国本土市场的憧憬来到了上海。

Veeva is one Califonia based leading IT system, data solution provider in the life science industry. With the vision and expectation of China marketing, Veeva made a big push into Shanghai in 2011.

Veeva在中国业务迅速的崛起除了Veeva产品本身的优势,也和Veeva背后每一位伙伴息息相关。在Veeva,我们坚信如果有正确的公司文化,有优秀的伙伴,那公司就会有好的产品,会健康的成长。

The booming business of China Veeva are inseparable not only from Veeva’s product success but also the employee success at Veeva.

上海办公地点:静安寺越洋广场
北京办公地点:平安国际金融中心
大连办公地点:大连软件园

联系方式

  • 公司地址:上海市静安区南京西路1601号越洋广场 (邮编:200040)