上海招聘

Position Summary:
Assisting reporting manager and team to execute PR plans. Provides support in communicating the corporate image through researching, writing and editing, press releases, white papers, speeches, internal communications, online communications and other related documents. Assists with the development and execution of tactical PR plans. Handles media inquiries, creates media opportunities and works with public relations agencies to get favorable stories in the press. May handle charitable donations and sponsorship requests. Helps coordinate PR activities such as media events and trade shows.

Job Responsibilities：
? Assisting reporting manager and team to execute PR plans
? Researches, writes and edits press releases, internal communications, online communications and other related documents
? Participates in the development of plans for product promotion in support of marketing objectives
? Handles media inquiries, creates media opportunities and works with public relations agencies to get favorable stories in the press
? Measures and analyzes the effectiveness of WD PR programs
? Executes and supports WD PR programs
? Coordinates, schedules, monitors, updates PR events and activities
? Prepares materials for internal and external presentations on products
? Handles sponsorship requests
? Edits formal business communications
? Other duties may be assigned.

Job Requirements:
? B.A. Communications, Journalism, or related field or equivalent work experience.
? 3-6 years public relations experience including news writing, trade shows, special event planning and project management or 2-4 years in an agency environment
? Development and production of marketing communication
? General knowledge of press relations
? News writing knowledge and background
? Development and production process of marketing communications materials
? Computer, Software, Tools, Equipment, and Machinery Skills
? PC, monitor, keyboard, mouse, phone, fax, copier, stapler, calculator. Intermediate skills in MS Excel, MS Word and MS PowerPoint.
? Clearly communicate in verbal and written forms.

Core Competencies:
? Add, subtract, multiply, divide, calculate percentages, draw and interpret pie charts, bar graphs and other graphs.
? Solve practical problems in non-routine circumstances
? Deal with a variety of abstract and concrete variables
? Develop processes
? Represent the company appropriate to members of the community and outside organizations
? Provide clear direction to and gain cooperation from other internal staff or outside agencies involved in projects this position is responsible for managing
? Negotiate, persuade and influence

WD, a Western Digital company, is a long-time innovator and storage industry leader. As a storage technology pacesetter, the company produces reliable, high-performance hard disk drives and solid state drives. These drives are deployed by OEMs and integrators in desktop and mobile computers, enterprise computing systems, embedded systems and consumer electronics applications, as well as by the company in providing its own storage products. WD's leading storage devices and systems, networking products, media players and software solutions empower people around the world to easily save, store, protect, share and experience their content on multiple devices. WD was established in 1970 and is headquartered in Irvine, Calif. For more information, please visit the company's website at www.wd.com.