上海招聘

Company Introduction:

Labbrand is the leading China based brand consultancy working with international brands to succeed in China and to guide them in their development abroad. Labbrand believes in the power of Brand Innovations.
Labbrand offers a full range of services from market & consumer research, brand strategy, naming and visual identity design to innovate brands. We excel at each service component. At the same time, we integrate insights from our findings throughout the branding journey to create outstanding transformations.
With the experience of various aspects of our work to maximize learning and growth, you can grow your career by becoming more specialized in a key business area, or by diversifying your skills across disciplines.


Description of the Position:

Labbrand is looking for a smart and creative Brand Naming Consultant, based in our Shanghai headquarters. You will learn how to translate the brand essence into concise and inspiring verbal identities. You will assist the verbal projects by conducting desktop research, linguistic check, legal screening and most importantly by contributing your creative ideas to brainstorming and creations.


Detailed Responsibilities:
？ Project operation:
- Operate projects under supervision, including brand verbal identity creation, screening and testing, with a great sense of accountability and in respect with time constraints.
- Participate in report writing.
- Write case studies and newsletters.
- Assist to orchestrate project operation details, such as scheduling interviews and meetings, taking meeting notes and writing meeting report, communicate internal and external resources to guarantee a smooth project operation.
- Coordinate with other departments for cross-department projects (strategy and research)

Note: this responsibilities list is non-exhaustive.


Requested competencies:
？ General:
- Result and customer oriented
- Strong sense of accountability with high integrity
- Strong sense of collaboration
- Ability to progress autonomously and strong learning ability
- Cross cultural Sensitivity with proficiency in English as well as Mandarin

？ Brand Naming specific
- Bachelor degree or above, major in Language, Marketing, Economics, Sociology. Or related field is a plus
- Good sense of Project Organization ability
- Quality acumen with an attention to details
- Research and creative thinking and solution driven


Our Value propositions for Target Talent:

Through a combination of active mentorship and granting increased responsibilities in various aspects of our work, we encourage you to change things together and be the pioneers together.
We offer you continuous challenges at work, and never forget to nurture and reward. You can grow your career in the ways you want - a specialist in a key business area or a generalist across disciplines.

Labbrand is the leading China-originated global brand consultancy with regional operations in APAC (Shanghai, Singapore), Europe (Paris), and North America (New York, Vancouver). By bringing excellence together from market & consumer research, brand strategy, verbal identity and design, we create meaningful brand journeys.

We drive forward the positive power of branding.

Our leading expertise and unique perspectives are recognized by international awards as well as global media outlets including BBC, The New York Times, The Economist, Bloomberg, CBNWeekly and more.