通路行销经理
慧俪轻体(中国)减重咨询有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品) 专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2013-11-06
- 工作地点:上海-长宁区
- 招聘人数:1
- 工作经验:八年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场通路经理/主管 市场/营销/拓展经理
职位描述
Responsibilities:
2. Support driving high quality leads into the meeting locations and dot com, management of meeting enrollment funnel & dot com funnel for final business delivery 3. Annual promotion strategy development and planning based on the agreed marketing communication plan, and set up KPI and guideline for execution, tracking and performance evaluation
4. POSM/ meeting supplier material /premium / brochure etc. design, development , production and inventory management
5. In charge of product development, vendor selection, liaise with global product team, production forecast and inventory management
6. Develop the related partner for joint activities and manage the joint activities to make sure the result achieving objectives
7. Work together with agency and supervise the agency to make sure the project execution smoothly going on and achieve the agreed targets
8. Support MD on pricing strategy development for both different program packages
Qualification and relevant experience
1. At least 5 years solid operation marketing background in retail / FMCG industry with product and promotion experience with complex exposure in different industries/products
2. Experience in retail service / hospitality categories, weight management, health / beauty categories preferable
3. Able to switch between strategic analysis and planning and practical implementation with ease
4. Entrepreneur, strong business sense to seize new business opportunities and initiate new ideas
5. Full of energy, creative, think out of the box, optimistic and self-motivated,
6. Excellent communication skills in both English and Chinese as well as interpersonal skill to work cross- functionally and cross-area
7. Strong planning and analytical skills
8. Flexible, result-oriented, detail and cooperative
9. Desire to commit on personal weight management
公司介绍
Weight Watchers 慧优体是一家全球顶尖的健康减重专业咨询机构。成立50多年,是欧美、澳洲等20多个国家的减重市场领导者。2008年9月Weight Watchers 慧优体登陆中国。Weight Watchers 慧优体的科学减重方案,是通过智慧饮食,合理运动,行为习惯调整, 获得有效支持,来达到健康持续减重目标。Weight Watchers 慧优体的减重方案是通过全球科学验证的。
Weight Watchers 慧优体科学的、创新的、健康的方案,带来有效,健康,持续的减重。
Weight Watchers is a leading, global-branded consumer company and the world's leading provider of weight management services, operating globally through a network of Company-owned and franchise operation. In the almost 50 years, each week, approximately 1.3 million members attend over 45,000 Weight Watchers meetings around the world, which are run by more than 12,000 leaders—each of whom has lost weight on the Weight Watchers program. The Global mission is to help people lose weight in a sustainable way by helping them adopt a healthier lifestyle and a healthier relationship with food and activities. Weight loss success is at the heart of everything we do.
In 2008, Weight Watchers came to China, tailor made program for Chinese consumers. Weight Watchers China helped thousands of members lose weight effectively by opening weight loss centers in Shanghai,Nanjing, setting up local community weight loss meetings in Beijing & launching the B2B weight loss service with famous brands, providing services to Google China, Dow Chemical, Bosch, etc.