上海招聘

Scope and Position Overview:

To work as a full time employee under the general guidance and direction from the Director of Marketing Events and Promotions and within the limits of established Anantara Vacation Club policies, procedures and departmental standards manual. Responsible for conceptualizing, developing overall Lucky Draw Lead Generation strategy and Events for Singapore market; to obtain qualified leads and generate package sales in accordance with budgeted targets and costs. Manage and coordinate all promotional activities including qualifying, evaluating promotional opportunities; to sourcing for sufficient lead generation opportunities and creating merchant programmes to achieve budget, cost and individual goals.

Job Specifications:

· Achieve targets and objectives as set by the Director of Events and Promotion.

· Plan and build a 12-month lead generation promotional calendar not excluding events according to budget, cost and target to generate qualified leads and package sales.

· Create and develop overall strategy for lead generation campaigns in terms of developing the Lucky Draw mechanics, merchant / partnership tie-ups and logistics.

· Execution of all marketing campaigns / promotions / tactical offers / Lead collection.

· Oversee and developed collaterals needed for all Marketing activities.

· Develop deliverables based on assumptions and targets

· Plan and review lead generation programs and identify areas of improvement on a monthly report.

· Ensure that reports associated with targets, cost and deliverables are created and tracked on a monthly basis.

· Coordinate lead generation promotions and events in the designated areas of Singapore, not excluding Malaysia and Indonesia or other regional markets as assigned by Director of Marketing Events and Promotion.

· Build good rapport with key stakeholders and associates of Anantara Vacation Club.

· Dress in a manner which is conductive to a professional business environment

· Perform marketing duties and special projects as assigned and directed by Director of

Marketing Events and Promotion

Technical Skills:

· Fluent in written and spoken English.

· Strong analytical skills

· Familiar with Excel, Word and Outlook.

· Strong understanding of developing lead generation programmes and execution with knowledge of local partners and merchants, suppliers and vendors.

· Demonstrate self-confidence, energy and enthusiasm.

· Demonstrate willingness to seek new knowledge, self motivated and self starter.

· Present ideas, expectations and information in a concise, well-organized manner.

· Use problem solving methodology for decision making and follow-up.

· Understanding and achievement individual goals.

· Possess excellent communication skills due to contact with both internal and external guests.

Key Performance Indicators:

• Performance reviews will be conducted on a quarterly basis. This position will be measured against the following criteria:
• Manage and develop annual lead generation plans.
• Achieve monthly qualified leads according to budget.
• Ensure promotional activities for lead generation and events are aligned with budgeted cost in relation to leads and package sales delivery cost.
• Display personal motivation and efforts to assist in the smooth operations of events and lead generation programs.

Brand Summary

Anantara Vacation Club (AVC) is an exciting multi-destination Shared Ownership Club launched in the Asia Pacific region. It is developed by Minor International PCL, one of the largest hospitality and leisure companies in the region. Minor is listed on the Thailand Stock Exchange and has over 25,000 employees.

Currently, AVC Club Resorts are located in some of the most desirable locations in the world including Phuket, Koh Samui, Bangkok, Bali, and Queenstown New Zealand. AVC is continuously expanding into new destinations across Asia Pacific and the rest of the world.