上海 [切换城市] 上海招聘上海市场/营销招聘上海市场/营销/拓展经理招聘

Senior Digital Marketing Manager/高级数字营销经理

博朗软件开发(上海)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:计算机软件  计算机服务(系统、数据服务、维修)

职位信息

  • 发布日期:2013-11-05
  • 工作地点:上海-长宁区
  • 招聘人数:1
  • 工作经验:五年以上
  • 语言要求:英语精通
  • 职位类别:市场/营销/拓展经理  产品/品牌经理

职位描述

GENERAL SUMMARY:

Working for the US/UK premier apparel brands, the Marketing Director is ultimately responsible for managing all aspects of the client's integrated brand campaigns throughout China. The Marketing Director manages 3rd party vendors such as SEO/SEM, Social Media, Media Buy, event, ensuring that the Client receives the most insightful, creative and comprehensive marketing solutions possible. The Marketing Director is accountable for maintaining a strong relationship with the client through consistent high quality communication and is the primary contact with our client's marketing team.

Roles & Responsibilities include
- Build the Digital Marketing Capabilities for Bleum commerce and the core team to execute
- Explore all potential partnerships to drive new and existing business from a Digital Marketing perspective
- Responsible for Client interactions related to Digital marketing across each Bleum commerce customer
- Member of the core management team of Bleum Commerce
- Working with client's marketing teams to deliver compelling online and offline strategies, programs and campaigns.
- Planning and executing digital and traditional marketing efforts to boost traffic, generate deeper engagement, and grow revenue.
- Manage internal technical team and external vendors to ensure all work is consistent with brand guidelines.
- Track and measure programs to understand effectiveness in terms of digital penetration and impact of social media.

Qualifications
- Digital marketing and advertising experience in china, preferably in retail, e-Commerce.
- An experienced strategic thinking marketer with 6+ years of experience, esp. digital marketing
- Deep knowledge into SEO/SEM on Baidu and Google, database marketing, social media such as Sina Weibo, Renren, Kaixin, etc.
- Experience in managing projects that integrate various online and offline marketing effort. Experience in monitoring and improving ROI
- Experience working with 3rd Party agencies/partners
- Must be able to work independently and as a supportive member of a larger team
- Fluent English and Mandarin Chinese speaking

公司介绍

博朗软件开发(上海)有限公司成立于2001年,是美国独资、领先的离岸软件开发公司,为美国和欧洲的金融、电子商务、新兴产业内知名公司和其他独立软件供应商提供高附加值的软件开发服务。
通过为客户提供基于长期合作关系的软件开发和维护服务,并拥有先进的技术和符合CMMi-level 5和ISO27001规范的管理流程,博朗软件为员工提供了非常稳定的软件开发环境。
博朗软件注重员工的个人发展,为员工持续提供所需的各种培训课程,也建立了贯穿员工职业生涯的导师制度和提升机制,并且为员工的内部岗位轮换提供了机会。快速发展的博朗软件同时也给诸多优秀员工提供了快速职业发展机会,使之成长为技术骨干及管理者。
除了系统专业的技术培训、研讨外,公司致力于不断提升员工的英语应用水平,提供100%英语工作环境,由专职英语外籍教师根据员工不同的英语水平设计相应的培训课程,并提供实时地技术英语支持。
由于客户多在欧美国家,员工会有大量派遣到海外培训与工作的机会,公司同时也会邀请海外客户到公司进行现场培训和指导。
工作之余,员工能够参与公司定期举办缤纷多彩的社交活动和充满乐趣的体育文化项目,丰富自己的业余生活。

随着公司业务持续迅速增长,我们需要更多的同伴来帮助我们一起达成梦想。博朗软件真诚地欢迎您的加入!

博朗软件目前有大量工作机会等待您的查询和应征。您只需要投递简历,我们将会尽快与您取得联系。
有关博朗软件的更多信息请访问博朗软件的官方主页:www.bleum.com

更多及时信息您也可以访问新浪认证微博:博朗软件。

邮件联系:recruiters@bleum.com

联系方式

  • Email:recruiters@bleum.com
  • 公司地址:上班地址:上海市延安西路1118号龙之梦大厦8楼