主任编辑 Managing Editor
颇特电子商务(上海)有限公司
- 公司规模:50-150人
- 公司性质:外资(欧美)
- 公司行业:互联网/电子商务
职位信息
- 发布日期:2013-07-11
- 工作地点:上海
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
普通话精通 - 职位类别:总编/副总编 编辑
职位描述
Responsibilities
· Manage editorial team, delivering weekly assets and content that is on brand and in keeping with the Outnet’s house style and activities.
· Partner with marketing, product merchandising and buying teams to create content that is aligned with retail and marketing needs.
· Oversee, implement and deliver weekly assets that is on brand, balanced and compliant with editorial and commercial/ upload requirements and consistent with company objectives. Liaising with London office during editorial calendar planning.
· Develop fresh and original editorial ideas and new initiatives at the beginning of, and throughout, the season which are commercially viable, promote sales, on brand, on trend and will provide styling and fashion tips to the customer
· Conceptualize layouts with art editor and create new and innovative approaches to fashion content in a digital format.
· Develop new features on site to create a more compelling offer to the customer
· Oversee messaging of fashion shoots and aim to fully maximize the usage especially for home pages, future features and any marketing requirements.
· Supply content for and contribute to all aspects of the Site.
· Partner with marketing team on any marketing copy / creative requirements
· Provide on-hand copy for product editorial team
· Work with marketing manager, product merchandise, merchandise planner and buyer to develop ideas to promote slow selling products
· Plan editorial covers
· Contribute to the Outnet and any print and direct mail projects
· Work with London editorial and creative team and the China art editor
· Ensure up to the minute knowledge of the online retail / content marketplace
· Communicate seasonal trend information to editorial and marketing teams
· Manage and nurture team plus oversee recruitment, progression and succession planning
· Attend local sourcing buying appointments as required throughout the season
· Work with marketing team to monitor success of editorial statistics
· Develop social media channels and ensure cohesion in content and writing style that is on brand and aligned with editorial and marketing needs.
· Transpose INTL and AM content to China format
· Liaise with London office/editorial team on final assets and home page sign off
Essential Skills & Requirements
· Native Mandarin – written and spoken
· Above all you must demonstrate your commercial & creative know-how and ability to add tangible differences to a business such as ours.
· Ambitious, hardworking and with an impeccable work ethic, you will lead by example and have a proven track record of inspiring creativity and daring both with an excellent eye for fashion and sharp copy-writing and editing skills.
· A proven ability to work quickly and efficiently with accuracy and attention to detail
· Time keeping and ability to meet deadlines
· Excellent written English
· Sound knowledge of fashion, designers and brands
· Ability to work in a team
· Excellent organisational skills
· Graduate (or equivalent) with proven experience
· Acting as an ambassador for theOutnet, you will have exceptional communication and networking skills, a great sense of personal style and wit. Plus a sense of Humour!
· Originality, creativity and overall quality of editorial content
公司介绍
The NET-A-PORTER Group has successfully established itself as the world’s pioneering luxury online fashion retailer. Comprising NET-A-PORTER.COM, the global fashion destination for content and commerce, THE OUTNET.COM, the most fashionable fashion outlet, and MR PORTER.COM, the global men's style destination, these prestigious brands offer an unparalleled shopping experience. With its acclaimed editorial format, curated buy and flawless service to customers, the group is building on its success within the Asia Pacific region by opening offices in Shanghai and Hong Kong, enabling it to deliver even faster service to its rapidly growing customer base.