市场部经理/主管
致同会计师事务所上海分所
- 公司规模:5000-10000人
- 公司性质:民营公司
- 公司行业:会计/审计
职位信息
- 发布日期:2013-07-11
- 工作地点:上海-黄浦区
- 招聘人数:若干
- 学历要求:本科
- 职位类别:产品/品牌经理 市场企划经理/主管
职位描述
Marketing manager/Supervisor
市场部经理/主管
Report to: Senior manager – marketing, branding and communication
汇报:全国品牌与传播高级经理
Work with: National branding and communication team/Shanghai region marketing team
所属团队:全国品牌与传播团队、上海地区市场团队 Role Description
职位描述
· Work as part of the marketing team, assisting with national branding, communication and events; taking responsibility for communications and events in Shanghai region.
担任市场部的传播职能,协助全国的传播与活动,负责上海地区的传播与活动。
· Assist with the localization and implementation of GTI brand guidelines and make sure the brand compliance be recognized and operated among the 17 offices nationwide.
协助完成GTI的品牌指引在中国的本地化及应用,并确保全国17个办公室能都认识和达成品牌合规。
· Contribute to the upgrade of Grant Thornton’s internet and intranet projects and assist with the updates.
参与致同的外网及内网升级项目,并协助完成其日后的更新。· Work closely with national communication team to complete Purple Express (internal) and GT Thinking (external) monthly.
与全国传播团队紧密合作,协助完成每月的内部刊物《紫讯》及客户刊物《智思》。
· Assist with the thought leadership publications positioning service line brochures, industry reports and IBR and etc.; and drive the positive media coverage accordingly.
配合完成具有思想领导力的服务线宣传册、行业报告、国际商业报告等,并进行相应的媒体覆盖与推广。
· Develop the marketing content for Shanghai region, including messaging, press materials, blog posts, info graphics and billboards etc.
制定上海地区的传播规划,包括确定传播内容、发布会资料、博客、影像、办公室公告板等。
· Arrange, facilitate and manage media and analyst across all service lines, especially in advisory services.
根据服务线需求,尤其是咨询服务线,安排、协调、组织媒体报道及分析。· Manage Shanghai communications schedules and quarterly objective plans
制定上海地区传播的时间表及季度目标规划。
· Track the performance and ROI of all PR and communications programs in Shanghai.
跟踪评估上海所有公关及传播项目的表现及效果。
· Lead and manage our participation in events including both speaking and sponsorship.
主导并管理上海办公室参与主讲或赞助的活动。
· Manage the briefing, development and production of any marketing materials required for events including booths, fliers, print ads, online ads
管理并规划市场活动所需要的各种会展布置、宣传单页、印刷品、线上线下广告等资料。
· Actively manage Weibo and other SNS presence both for marketing and employer branding purposes
根据市场推广和雇主品牌两方面需求,活跃管理微博等社交媒体。 Experience and Qualifications
经验与资格
· 4-6 years in finance/media related PR. International communications experience a big plus.
4-6年财经/媒体相关的公关经验。具有国际传播经验优先考虑。
· Track record at an agency and/or in-house of delivering communications results for corporate
在专业服务机构或企业内部市场部担任过传播职务。
· Familiar with the finance journalists, bloggers and industry events - you know exactly how to get the best speaking slots and how to position content
熟悉财经条线记者、博客、行业活动等——知道最佳沟通方式及内容定位。
· Ability to handle a variety of communication styles from entertaining and social to matter-of-fact and pointed - you also have a hawk eye for typos, bad grammar and unclear phrasing
具有根据不同沟通传播类型的把握能力,对文字具有敏锐洞察力。
· Ability to thrive and multi-task in a fast-paced environment
具有面对多任务的能力,适应高强度、高速度的工作环境。· Ability to work pro-actively, independently and internationally
具有自主、独立和国际沟通和工作能力。
· CLEARR value and vision - you'll be working at a dynamic and fast-growing firm where everyone's in it together
具有CLEARR的价值观与视野——你将会在一个具有活力且迅速成长的事务所中工作。
· Business fluent in English and Chinese.
工作中能熟练运用中英双语听说读写。
市场部经理/主管
Report to: Senior manager – marketing, branding and communication
汇报:全国品牌与传播高级经理
Work with: National branding and communication team/Shanghai region marketing team
所属团队:全国品牌与传播团队、上海地区市场团队 Role Description
职位描述
· Work as part of the marketing team, assisting with national branding, communication and events; taking responsibility for communications and events in Shanghai region.
担任市场部的传播职能,协助全国的传播与活动,负责上海地区的传播与活动。
· Assist with the localization and implementation of GTI brand guidelines and make sure the brand compliance be recognized and operated among the 17 offices nationwide.
协助完成GTI的品牌指引在中国的本地化及应用,并确保全国17个办公室能都认识和达成品牌合规。
· Contribute to the upgrade of Grant Thornton’s internet and intranet projects and assist with the updates.
参与致同的外网及内网升级项目,并协助完成其日后的更新。· Work closely with national communication team to complete Purple Express (internal) and GT Thinking (external) monthly.
与全国传播团队紧密合作,协助完成每月的内部刊物《紫讯》及客户刊物《智思》。
· Assist with the thought leadership publications positioning service line brochures, industry reports and IBR and etc.; and drive the positive media coverage accordingly.
配合完成具有思想领导力的服务线宣传册、行业报告、国际商业报告等,并进行相应的媒体覆盖与推广。
· Develop the marketing content for Shanghai region, including messaging, press materials, blog posts, info graphics and billboards etc.
制定上海地区的传播规划,包括确定传播内容、发布会资料、博客、影像、办公室公告板等。
· Arrange, facilitate and manage media and analyst across all service lines, especially in advisory services.
根据服务线需求,尤其是咨询服务线,安排、协调、组织媒体报道及分析。· Manage Shanghai communications schedules and quarterly objective plans
制定上海地区传播的时间表及季度目标规划。
· Track the performance and ROI of all PR and communications programs in Shanghai.
跟踪评估上海所有公关及传播项目的表现及效果。
· Lead and manage our participation in events including both speaking and sponsorship.
主导并管理上海办公室参与主讲或赞助的活动。
· Manage the briefing, development and production of any marketing materials required for events including booths, fliers, print ads, online ads
管理并规划市场活动所需要的各种会展布置、宣传单页、印刷品、线上线下广告等资料。
· Actively manage Weibo and other SNS presence both for marketing and employer branding purposes
根据市场推广和雇主品牌两方面需求,活跃管理微博等社交媒体。 Experience and Qualifications
经验与资格
· 4-6 years in finance/media related PR. International communications experience a big plus.
4-6年财经/媒体相关的公关经验。具有国际传播经验优先考虑。
· Track record at an agency and/or in-house of delivering communications results for corporate
在专业服务机构或企业内部市场部担任过传播职务。
· Familiar with the finance journalists, bloggers and industry events - you know exactly how to get the best speaking slots and how to position content
熟悉财经条线记者、博客、行业活动等——知道最佳沟通方式及内容定位。
· Ability to handle a variety of communication styles from entertaining and social to matter-of-fact and pointed - you also have a hawk eye for typos, bad grammar and unclear phrasing
具有根据不同沟通传播类型的把握能力,对文字具有敏锐洞察力。
· Ability to thrive and multi-task in a fast-paced environment
具有面对多任务的能力,适应高强度、高速度的工作环境。· Ability to work pro-actively, independently and internationally
具有自主、独立和国际沟通和工作能力。
· CLEARR value and vision - you'll be working at a dynamic and fast-growing firm where everyone's in it together
具有CLEARR的价值观与视野——你将会在一个具有活力且迅速成长的事务所中工作。
· Business fluent in English and Chinese.
工作中能熟练运用中英双语听说读写。
公司介绍
Grant Thornton International Ltd (致同国际)作为全球第6大会计师事务所,国际地位斐然。2017年度被评为全球最具吸引力雇主50强,位列第34位,已连续三年获得。致于心,成于同,我们拥有快速的战略性发展、卓越的客户服务、最优秀的人才、高效的运营,遍及全球130个国家的逾47,000名员工服务于全球2500多家上市公司,透过全方位的服务,为企业提供切实可行的专业意见,协助充满活力的企业释放发展潜力。专注于为客户、同事及社会不断努力,改变现状并成就未来。
Grant Thornton是由全球各地独立拥有并管理的审计、税务及咨询服务成员所组成的国际组织。成员所的合伙人非常注重与客户保持紧密的联系,并带领积极主动的团队,以卓见、经验及直觉,为上市公司和公共事业客户解决复杂问题。Grant Thornton帮助您释放潜能,快速成长!
Grant Thornton是由全球各地独立拥有并管理的审计、税务及咨询服务成员所组成的国际组织。成员所的合伙人非常注重与客户保持紧密的联系,并带领积极主动的团队,以卓见、经验及直觉,为上市公司和公共事业客户解决复杂问题。Grant Thornton帮助您释放潜能,快速成长!
联系方式
- 公司地址:上海市黄浦区西藏中路268号来福士广场45楼