Marketing Manager, Category Concept & Trending (职位编号:96727426)
芬美意香料(中国)有限公司
- 公司规模:500-1000人
- 公司行业:石油/化工/矿产/地质
职位信息
- 发布日期:2021-01-08
- 工作地点:上海
- 招聘人数:2人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.5-2.5万/月
- 职位类别:市场/营销/拓展经理
职位描述
Marketing Manager or Specialist , Perfumery
We Value:
Bring added value to the business, support global/regional growth strategies and contribute to differentiate Firmenich:
- Translating relevant marketing & consumer insights into inspiring and relevant flavor/fragrance solutions supporting client’s product developments.
- Developing marketing tools at local or category level to promote Firmenich flavor/fragrances solutions and develop the market.
Key Responsibilities:
- Brief Management:
- Lead marketing support to some identified customers for the category/market.
- Support client's product developments by providing marketing intelligence to select the most relevant flavors/fragrances solutions. Ensure the right marketing support to maximize Firmenich’s chances to win/defend business. Manage proactive and reactive projects with excellence, working closely with technical teams to ensure relevant, business oriented product developments.
- Position Firmenich as the supplier to count on for competitive added value market knowledge, brand understanding, inspiration and winning flavor/fragrance solutions.
- Business Development
- Continuously develop and maintain category/market expertise (macro trends, consumer drivers, category & market dynamics, flavors/fragrances, technologies,…). Consolidate this knowledge into relevant tools that can be shared internally and with clients.
- Deploy global & regional strategies at category/market level; identify with commercial teams future opportunities to develop the business and action plans to go after them.
- Ensure the right portfolio of flavor/fragrance solutions for the category/market and promote it accordingly. Fill the gaps when needed with technical teams.
- Proactively develop the right promotion tools with the proper push to sales. Monitor usages and get learning for future improvements.
We Value:
- Degree in marketing, social science, business administration or equivalent.
- At least 2 years experience in Marketing function within the perfumery/flavor industries or FMCG companies or consulting firms, product concept building or creative marketing and digital marketing experiences are preferred.
- Fluent English and Mandarin
- Excellent PPT Skills, articulation skills
- Passion for Fragrance
- Good teamwork spirit
职能类别:市场/营销/拓展经理
公司介绍
芬美意成立于1895年,总部位于瑞士日内瓦,是一家拥有126年历史的私营家族企业。芬美意是一家在香气和风味领域面向企业,从事研究、创意、生产和销售日化香精、食用香精和香原料的公司。芬美意旨在为客户提供卓越的创意配方、广泛和高品质的香原料库、以及专有技术,包括生物技术、微胶囊技术、气味科学和口感修饰技术,以及其他领域的创新技术。截至2021年6月底,芬美意的年营业额为43亿瑞士法郎。
联系方式
- Email:HR.Recruiting.Firchina@firmenich.com
- 公司地址:上海市莘庄工业区金都路3901号